Ashley Blocker
@ashleyblocker
Experienced social media and CRM specialist with a passion for engagement.
What I'm looking for
As a dedicated social media and CRM specialist, I have over 5 years of experience in optimizing customer journeys and managing social media campaigns. My expertise in GoHighLevel has allowed me to streamline sales funnels and enhance client engagement through targeted content and automation strategies. I thrive on driving engagement and improving client retention rates, ensuring that every interaction is meaningful and impactful.
Currently, I serve as the CRM & Social Media Manager at Merry Acres Inn, where I design and optimize social media campaigns and CRM workflows. My role involves developing lead generation strategies tailored to various social media platforms, leveraging engaging content and targeted paid ad campaigns. I am passionate about utilizing data-driven insights to enhance client journeys and improve overall engagement across social platforms.
With a Bachelor of Arts in Marketing and certifications in Google Analytics and Marketing Automation, I am committed to continuous improvement and delivering tailored solutions that meet client needs. My goal is to create seamless experiences that foster strong client relationships and drive business success.
Experience
Work history, roles, and key accomplishments
CRM & Social Media Manager
Merry Acres Inn
Jan 2023 - Present (2 years 5 months)
Designed and optimized social media campaigns and CRM workflows using GHL, improving client retention and engagement rates. Developed lead generation strategies tailored to social media platforms, leveraging engaging content, targeted paid ad campaigns, interactive campaigns, and AI automations.
Administrative Assistant
Proactive Freelance
Jan 2017 - Present (8 years 5 months)
Organized and managed sensitive data across 12+ Excel spreadsheets, retrieving and delivering detailed quarterly reports for leadership review. Provided remote assistance to clients, troubleshooting issues and providing detailed support via Zoom, SMS, and email.
Marketing Automation Specialist
Google Growth Marketing Group
Jan 2019 - Present (6 years 5 months)
Provided technical support, creating documentation to help clients navigate complex GHL tools, ensuring high engagement and client satisfaction. Enhanced customer journeys by integrating GHL insights, driving continuous improvement in engagement and client satisfaction.
Education
Degrees, certifications, and relevant coursework
Westover High School
High School Diploma, General Studies
Obtained a High School Diploma from Westover High School. This foundational education provided a broad understanding of various subjects, preparing for further academic and professional pursuits.
Albany State University
Bachelor of Arts, Marketing
Completed a Bachelor of Arts in Marketing at Albany State University. The curriculum focused on marketing principles, strategies, and consumer behavior, equipping with skills in campaign development and market analysis.
Tech stack
Software and tools used professionally
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