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Ashish kumar

@ashishkumar77

Senior Art Director at Transsion Holdings, shaping Tecno Mobile campaigns and integrating AI-assisted design into creative workflows.

India

Message

At Transsion Holdings (Tecno Mobile), I drive creative direction for India marketing campaigns across print, digital, OOH, and e-commerce. I guide product-launch creative from concept through production, including social banners, Amazon and Flipkart A+ content, retail POS, and brochures.

At ART-E Mediatech Pvt. Ltd., I directed creative for 8+ brand accounts across ATL/BTL channels, creating campaign materials for OOH, print, and digital. I also mentored junior designers and freelancers and presented concepts directly to stakeholders.

Earlier, at Amakein Technologies, I built brand identity systems and managed creative production across marketing touchpoints. At Jabro Advertising & Marketing Agency, I progressed from Graphic Designer to Senior Designer and delivered multi-channel campaigns for brands including Flipkart, Amazon, Realme, Panasonic, and Honda.

Experience

Work history, roles, and key accomplishments

Current

Senior Art Director

Current

Transsion Holdings (Tecno Mobile)

May 2023 - Present (3 years 5 months)

Spearheaded end-to-end creative direction across print, digital, OOH, and e-commerce for Tecno Mobile's India marketing campaigns. Drove creative strategy for product launches and integrated AI-assisted design tools into the workflow.

Art Direction Creative Strategy Brand Identity ATL BTL E Commerce Content OOH Design Print Production Midjourney Adobe Firefly Team Leadership Vendor Management

Art Director

ART-E Mediatech Pvt. Ltd.

Aug 2021 - Apr 2023 (1 year 8 months)

Spearheaded creative direction for 8+ brand accounts, owning projects from brief to final delivery across ATL/BTL channels. Mentored junior designers and built client relationships through direct presentations.

Art Direction Creative Strategy ATL BTL OOH Design Print Production Digital Assets Team Mentoring Client Management

Senior Visualizer & Visual Designer

Amakein Technologies

Aug 2020 - Jul 2021 (11 months)

Owned end-to-end creative production for digital and print across all marketing touchpoints. Built brand identity systems including logos, typography, and colour palettes.

Visual Design Brand Identity Print Design Digital Design Typography Color Theory

Graphic Designer to Senior Designer

Jabro Advertising & Marketing Agency

Jul 2011 - Jul 2020 (9 years)

Delivered 9 years of high-impact agency creative for 20+ national and international brands across print, digital, and OOH. Managed pre-press production and print-ready file delivery.