Artur Moreira

Led a 5-month Power BI dashboard design and UX enhancement project, creating reusable Figma templates and interactive prototypes that aligned design with business goals and improved stakeholder collaboration.

Spearheaded mobile UX strategy for two apps, increasing user engagement by 140% and establishing two mobile design systems that improved consistency by 30% and cut development time by 12%.

Led research to define future markets and user behaviours, driving a 17% increase in new clients and 32% improvement in customer retention while maintaining a scalable design system across Android and iOS.

Led UI audits and usability testing to raise task completion rates by 15%, developed and maintained an in-house design system, and optimized handoff processes to reduce development cycles by 20%.

Led a multidisciplinary team to design and deliver high-impact digital campaigns, running usability tests and A/B experiments that increased conversion rates by 35% for multiple clients.

Designed and developed custom websites and interactive experiences, integrated e-commerce solutions, and delivered brand identity and digital style guides to improve customer engagement.

Managed a team to deliver branding, editorial, and marketing projects, producing print and digital assets that enhanced brand visibility and communication effectiveness.

Designed educational and technical books for universities, improving readability and visual structure across print publications.

Completed a Bachelor's Degree in Graphic Design focusing on visual communication and design systems.