I'm building creative identity and campaign systems at Lenskart, from the Style Staples Autumn/Winter eyewear edit to Run for Frame Sale, Eyeconic Sale, Hustlr, and hearing-aid communications.
Previously at Honasa Consumer, I created performance, e-commerce, retail, POSM, VM, and event assets for Mamaearth, The Derma Co., Aqualogica, Dr. Sheth’s, and BBlunt.
I've also led creative work for Pee Safe, Domina, Furr, and client brands at Odd Partikle and Design Answers, spanning social campaigns, packaging, print, branding, and digital design.

