Arohee Bhatnagar

I’m a content marketing, communications, and brand strategy specialist with 5+ years of experience building brand narratives and leading content and communications strategy. I translate business goals into clear messaging, positioning, and platform-specific content that differentiates brands for professional audiences.

At Fuzia Talent, I lead content marketing strategy and execution for 50+ B2B clients and brands across India, the USA, UK, UAE, and Southeast Asia, driving 2–3x growth in reach, engagement, and digital visibility. I develop brand messaging and platform-specific content plans across LinkedIn, Instagram, YouTube, and community channels, ensuring every campaign aligns with measurable business objectives.

I’m hands-on with end-to-end content production workflows—from ideation and briefs to creative direction, approvals, scheduling, delivery, and performance reporting. I analyze campaign and channel performance (reach, impressions, engagement, profile visits, and audience response) and convert insights into actionable recommendations to continually improve results.

I also coordinate and mentor cross-functional teams, including a 5+ member group of writers, designers, and video editors, improving workflow efficiency and output quality. Beyond client work, I’ve built a personal LinkedIn community of 14K+ followers and generated 11M+ organic impressions through a repeatable content lab mindset.