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Anushka SethAS
Open to opportunities

Anushka Seth

@anushkaseth

UI/UX Designer and Deputy Manager driving user-centered fintech and banking experiences at scale.

India
Message

What I'm looking for

I’m looking for a product team that values user-centered design, measurable outcomes, accessibility, and cross-functional ownership. I want to keep building design systems and modernize workflows with AI-powered tooling while delivering fintech/banking experiences users trust.

I’m a Senior UI/UX Designer with 3 years of fintech and banking expertise, currently serving as a Deputy Manager at Axis Bank. I lead end-to-end digital experiences across web and mobile, impacting 100K+ users through dashboards, mobile applications, service platforms, and internal tools.

I specialize in complex UX flows and design systems—creating wireframes, high-fidelity UI, and interactive prototypes in Figma to cut iteration cycles by 30–40%. I’ve also leveraged AI-powered design tools (like ChatGPT, Midjourney, Galileo AI, and Google Stitch) to accelerate ideation and reduce design time by 60% while maintaining UX quality across 20+ projects.

My work is built on cross-functional collaboration with PMs, developers, and CX teams, plus stakeholder workshops and design reviews to align on vision and delivery timelines. From redesigning a 100K+ user service support platform (reducing complaint-flow drop-offs by ~20–25%) to building role-based internal hiring and asset-management experiences, I focus on measurable outcomes, accessibility, and clarity.

Experience

Work history, roles, and key accomplishments

Axis Bank logoAB
Current

UI/UX Designer, Deputy Manager

Axis Bank

Nov 2023 - Present (2 years 8 months)

Led end-to-end UX design at Axis Bank across customer-facing and internal web/mobile journeys, creating wireframes, high-fidelity UI, and interactive prototypes in Figma. Helped improve usability for 100K+ users and reduced design iteration cycles by 30–40% while scaling design systems and leveraging AI-powered design tools to accelerate ideation.

Education

Degrees, certifications, and relevant coursework

Visvesvaraya Technological University logoVU

Visvesvaraya Technological University

Bachelor's in Information Science, Information Science

2019 - 2023

Grade: CGPA: 8.73

Bachelor's in Information Science at Visvesvaraya Technological University (CGPA: 8.73).

GO

Google

Google UX Design Professional Certificate, UX Design

Completed the Google UX Design Professional Certificate.

MI

Microsoft

Microsoft UX Design Professional Certificate, UX Design

Completed the Microsoft UX Design Professional Certificate.

CA

CalArts

CalArts UI/UX Design Specialization, UI/UX Design

Completed the CalArts UI/UX Design specialization.

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