At Times Internet (Indiatimes), I produce digital and branded content from ideation and research through scripting, production, post-production, and publishing. I've produced 100+ videos for editorial and brand-led needs across YouTube, Instagram, Facebook, and web.
For Treks of India, an Indiatimes branded content IP, I managed production planning, shoots, post-production, timelines, and sponsor integration. I also worked on branded content and IPs including Samsung, Include IT, Heal IT, and Renew IT.
I've managed 20+ branded event and media partnerships and collaborated with 10+ brands and PR agencies. My work includes adapting stories for different audiences and formats, developing scripts and story packaging, and coordinating production deliverables with editorial, creative, business, and event teams.
On the Haryana Government public outreach and citizen interview series, I planned scripts, led end-to-end production as DOP, and coordinated post-production with the editor through final delivery. Earlier, as an intern at The Economic Times, I assisted with media events, stakeholder coordination, and editorial workflows.
