Annuradha Dey
@annuradhadey
Manager-level copywriter crafting brand narratives across events, social, and ATL channels.
What I'm looking for
I’m a manager-level copywriter with four years of experience crafting compelling narratives that help brands stand out. I’ve built a versatile portfolio across industries, bringing stories to life through events, branding, scripts, and pitch-ready content.
At Shobiz Havas, I lead 360° communication for experiential marketing, shaping work for celebrated clients like Google, HUL, SAP, and Mercedes. From FMCG and automobiles to IT, I focus on delivering messaging that stays clear, persuasive, and results-driven.
Previously, I wrote engaging content for social platforms and pitches at Social Beat, developed ATL communication and brochure content at BBH | Publicis, and supported digital-first campaigns as a Junior Copywriter at FCB Kinnect. I also started as a Copy Intern at DDB Mudra, where stellar mentors helped me grow into full-fledged brand communication, and I’m consistently open to feedback.
Experience
Work history, roles, and key accomplishments
Manager - Copy
Shobiz Havas
Sep 2023 - Present (2 years 8 months)
Crafted compelling narratives and led 360° communication for experiential marketing across events, branding, and scripts for clients including Google, HUL, SAP, and Mercedes.
Creative Copywriter
Social Beat
May 2022 - Aug 2023 (1 year 3 months)
Crafted engaging content for social platforms and pitches, collaborating with brands including Veeba, Tata Mutual Funds, and Murugappa Group.
Copy Intern
DDB Mudra
Apr 2022 - Jun 2022 (2 months)
Supported full-funnel brand communication under mentorship, contributing to campaigns for clients including the Income Tax Department, Peter England, and Soch.
Junior Copywriter
FCB Kinnect
Oct 2021 - Dec 2021 (2 months)
Built digital-first campaign copy for brands including Reliance Digital, Van Heusen, and Everyuth Naturals.
Education
Degrees, certifications, and relevant coursework
Birla Global University
BA (Hons.), Journalism and Mass Communications
2017 - 2020
Completed a BA in Journalism and Mass Communications (Hons.).
Loyola School, Bhubaneswar
ICSE, School Education
Completed the ICSE curriculum at Loyola School.
Loyola School, Jamshedpur
ISC, School Education
Completed the ISC curriculum at Loyola School.
Availability
Location
Authorized to work in
Job categories
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