Anna Polishchuk

• Designed high-converting marketing and PPC / acquisition landing pages across US, CA and EU markets; built and maintained a token-based, multi-brand design system in Figma with dev-ready handoff.

Led UX & UI on growth and content surfaces for a multi-brand global team; owned the campaign design system; partnered with growth, product and engineering.

• Led UX & UI end-to-end for the global blog/knowledge hub — stakeholder interviews, competitive analysis, information architecture, user flows and prototyping through to the final editorial UI. Shipped with positive stakeholder feedback.
•

UI/UX designer for product-growth surfaces; led interactive tools end-to-end.

• Led UX & UI end-to-end for the Colors Hub / Palette Systems — stakeholder interviews, competitive analysis, IA, user flows and prototyping — turning a static brand guide into an interactive digital tool.
• Built research-informed landing-page UI (competitive analysis of high-traffic benchmarks), optimising hierarc

• Led UX & UI end-to-end for Colors Hub — an interactive SaaS tool on a page-template system scaled to 50+ pages; defined interactions and web motion (scroll, hover), partnering with front-end on execution.

• Dragon's Lake (global game studio): led UX & UI end-to-end — stakeholder interviews, competitive analysis, information architecture and prototyping — from structure to the final interface.

• Techiia (enterprise tech holding): led UX & UI end-to-end — stakeholder interviews, competitive analysis, IA and prototyping — organizing dense, multi-business content into a clear structure and shi

Designed web and marketing visuals, brand assets and motion for high-volume campaigns, keeping a consistent, premium visual language across channels.

Produced conversion-focused marketing design (landing visuals, campaign creative, digital assets) — the craft that later scaled into UX/UI and design-system work.

Mentored and taught UI/UX and digital-design students — reviewed work, guided portfolios and design craft. (Player-coach experience, not just IC.)

• Enterprise-grade responsive UI and a centralized, component-driven system for a B2B client.

UI Team Lead | Senior Digital Designer

- Team Leadership & Mentorship: Led and managed a high-performing UI team, fostering a collaborative environment and providing structured feedback to guide UX/UI designers in their professional growth and project execution.

- End-to-End Design Oversight: Directed the full design lifecycle for complex web projects, from initial discovery to final hand-off, e

- Developing and executing concepts
- Creating the “WOW” emotion
- Providing initial designs, refining directions and working with developers through final delivery of a project
- team mentoring, motivation, art-direction
- Build presentations, craft documentation, and deliver asset kits to developers and other team members
- Present creative ideas/concepts to clients in a compelling and clear m

- Executing concepts
- Build presentations, craft documentation
- Assist in the design

Executing concepts
Build presentations, craft documentation
Assist in the design

Worked as German Translator, Office Administrator at Translation agency "Intercomservice LLC".

Worked as Customer Service Manager at "OVB Allfinanz Ukraine".

Worked as Private German language tutor at Freelance.

Jul 2025

Aug 2023

2022 · Expired 2022

Sep 2016 · Expired Dec 2016

Feb 2014 · Expired Jun 2014