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Anna DjermounAD
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Anna Djermoun

@annadjermoun

Results-oriented Product Manager with 12 years of fintech experience.

Kazakhstan
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What I'm looking for

I am looking for a role that fosters innovation, collaboration, and growth opportunities in product management.

As a results-oriented Product Manager with over 12 years of experience in banking product development, I have a proven track record of launching and building payment solutions with a strong focus on monetization strategies in the fintech sector. My journey has taken me from leading a card issuance project in the US to relaunching an app for B2C clients in a crypto-fintech startup. I excel in organizing teamwork and structuring processes to drive efficiency and success.

Currently, I am leading product strategy and execution for a new crypto card product at a fast-growing fintech startup. My efforts have driven an 85% increase in card issuance by optimizing user flows and leveraging A/B testing. I am passionate about ensuring our products meet the highest security standards and compliance regulations while advocating for a developer-centric approach that facilitates rapid integration for third-party developers.

Throughout my career, I have successfully managed cross-functional teams and launched innovative products in the AI and Web 3.0 areas. My focus on customer satisfaction has consistently resulted in improved client satisfaction indices and optimized onboarding processes. I am eager to continue driving impactful product development in the fintech space.

Experience

Work history, roles, and key accomplishments

NS
Current

Lead Product Manager

NDA startup

Sep 2024 - Present (1 year 9 months)

Led product strategy and execution for a new crypto card product at a fast-growing fintech startup. Drove an 85% increase in card issuance by optimizing the activation funnel and conducting user flow analysis. Managed a white-label platform solution ensuring seamless API integration for corporate clients.

KI

Lead Product Manager

Kontur Inc.

Jul 2023 - Sep 2024 (1 year 2 months)

Led the development of transactional products for SMEs, improving customer onboarding by 44% through partner acquiring services. Successfully attracted 12% of the customer base by implementing SBP transfers.

XI

Product Owner

Xsolla Inc

Mar 2023 - Jul 2023 (4 months)

Managed a cross-functional team to launch a gamer card project for the US market. Developed innovative products in AI and Web 3.0, including tools for digital professionals.

BB

Product Owner

BCS Bank

Dec 2021 - Mar 2023 (1 year 3 months)

Re-launched the loyalty program and implemented a client-centric onboarding model for BCS Broker clients. Launched a digital card and improved client satisfaction by optimizing mobile banking.

HB

Product Owner

Home Credit and Finance Bank

Dec 2020 - Dec 2021 (11 months)

Launched a card product for children under 14 and increased fee income through optimization of the loyalty program. Improved NPS and CSI by migrating card products to a new front office system.

VT

Product Owner

VTB

Jul 2019 - Dec 2020 (1 year 5 months)

Introduced a digital debit card and launched campaigns to increase transaction activity. Implemented an onboarding system that improved user satisfaction by 70%.

Education

Degrees, certifications, and relevant coursework

RU

Ryazan State Radiotechnical University

Economics

Tech stack

Software and tools used professionally

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