Ankita Singh
@ankitasingh14
Lead Product Designer and UX Research leader scaling enterprise SaaS and consumer digital products.
IndiaWhat I'm looking for
I’ve led product strategy and UX at Ticketmaster, shaping the NAM CMS—an enterprise white-label platform serving 600+ clients—while building scalable design systems and strengthening cross-functional collaboration.
At Nykaa, I owned end-to-end design for User Management, Personalisation, and Retention, and I drove UX research to improve engagement and retention across Beauty, Fashion, and Men.
Before that, I ran user activation work through journey mapping, usability testing, and A/B experimentation, then helped turn those insights into measurable product adoption across multiple e-commerce platforms.
Earlier roles included launching mobile and web experiences at Cowrks and delivering user-centric applications at YellowChalk Design Studios, using research, wire framing, prototyping, and usability testing to guide product decisions.
Experience
Work history, roles, and key accomplishments
Leading product strategy and UX for Ticketmaster's NAM CMS, a white-label enterprise platform serving 600+ clients across North America, while driving scalable design systems, cross-functional collaboration, accessibility, and team mentoring.
Senior Product Designer & UX Research Lead
Nykaa Pvt. Ltd.
Apr 2022 - Sep 2023 (1 year 5 months)
Owned end-to-end product design for User Management, Personalisation, and Retention across Nykaa Beauty, Fashion, and Men, driving UX research and user-centred design to enhance engagement and retention.
Product Designer
Nykaa Pvt. Ltd.
Jul 2020 - Mar 2022 (1 year 8 months)
Spearheaded user activation initiatives through UX research, journey mapping, usability testing, and A/B experimentation, enhancing customer engagement and product adoption across multiple e-commerce platforms.
UI/UX Designer
Cowrks Pvt. Ltd.
Oct 2018 - Jun 2020 (1 year 8 months)
Designed and launched enterprise products including Arrive Visitor Management System and Cowrks Connect, creating end-to-end mobile experiences and scalable design systems for Android and iOS platforms.
UX Designer
YellowChalk Design Studios
May 2017 - Oct 2018 (1 year 5 months)
Delivered user-centric web and mobile applications by translating business requirements into intuitive UX solutions through user research, wireframing, prototyping, and usability testing.
Education
Degrees, certifications, and relevant coursework
International College of Design and Technology
Master's Diploma, Interaction Design
2015 - 2017
Master's Diploma in Interaction Design from International College of Design and Technology, Bengaluru.
Bharathiyar University
Master of Business Administration, Information Systems
2015 - 2017
MBA in Information Systems from Bharathiyar University, Coimbatore.
Oriental Institute of Technology
Bachelor of Engineering, Electronics and Communication Engineering
2010 - 2015
Bachelor's degree in Electronics and Communication Engineering from Oriental Institute of Technology.
Availability
Location
IndiaAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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