Anjila Nepal

I’m an MBA-qualified marketing professional and founder building e-commerce brands with strategic thinking and hands-on execution. I bring 6+ years of entrepreneurial and analytical experience, with proven strengths in brand development, customer acquisition, and operational ownership.

As Founder & Chief Marketing Officer of AnjjEli (Online Fashion Jewellery Brand, Nepal), I built and scaled the brand from the ground up—curating the product range for the Nepalese market and growing a loyal customer base. Through full-funnel digital marketing strategy (SEO, social media ad campaigns, and loyalty programmes), I’ve driven repeat purchase revenue and achieved 77% retention.

I also lead end-to-end growth by optimizing the sales funnel, managing vendors and inventory planning, and running agile project work to improve efficiency and reduce procurement costs via supplier negotiations. Previously, as Assistant Coordinator / Teaching Assistant at Kathmandu College of Management, I coordinated delivery for 200+ students, supported measurable improvements in student assessment scores, and led an orientation programme from brochure design to a social media campaign—skills I now apply to building brands, content systems, and insights that compound.