Anbalagan Ramu

I am an experienced Digital Marketing Specialist with 15.6 years of total work experience in web/graphic/UI design and development, Adobe Analytics, Adobe Target, and manual testing. I am proficient in Adobe Certified AEM Content Authoring and have showcased sustained dedication to these areas. Throughout my career, I have leveraged Adobe Analytics for comprehensive data analysis and insights-driven decision-making. I have also utilized Adobe Target for precision in targeted marketing campaigns and optimized user experiences. Additionally, I have expertise in utilizing Adobe Photoshop for creative design and image manipulation, ensuring visually compelling content.

I have a Bachelor of Science in Mathematics and a Master of Computer Applications. I am seeking a growth-oriented and dynamic work environment where I can achieve both personal and organizational goals. I am highly skilled in handling Multi-Site Manager (MSM), manual testing, and leveraging Adobe tools such as Adobe Launch, BrowserStack, Screamingfrog, and Mailchimp. I have a strong track record of generating in-depth analytics reports and enhancing SEO performance. I am adept at orchestrating personalized content through A/B testing, experience targeting, and multivariate testing activities. I am also experienced in managing digital content, uploading and managing digital assets, and implementing proper tagging and metadata.