Ana Carolina Paiva is an experienced Internal Communications Specialist with over 10 years of expertise in strategic communication, engagement with internal and external stakeholders, and content production. She has worked in the education and healthcare sectors, providing press relations, crisis management, and institutional communication. Ana has led strategic projects for the Marista Group, mentoring effective communication and strategic thinking. With a background in journalism and post-graduate studies in Strategic Planning and Management, Ana brings a unique blend of professional, emotional, and technological competencies to drive productivity and high performance in times of change.
At Marista Brasil, Ana has excelled as an Internal Communications Specialist for the past year, collaborating with corporate departments, leadership programs, and employee engagement initiatives. She has implemented internal communication channels, produced content for various platforms, and managed relationships with partners and suppliers. During her 9-year tenure at Grupo Marista, Ana has also been responsible for communication strategies focused on compliance, digital adoption in education, and structural changes. She has led engagement programs for employees at São Marcelino Champagnat and Universitário Cajuru hospitals, while also mentoring effective communication and supporting the team's soft and hard skills development. As a former press officer, Ana managed press relations for Marista Group's business units, including crisis management, media training, and exclusive projects. She has also supported the Pontifícia Universidade Católica do Paraná (PUCPR) and the institutional area of Grupo Marista, as well as the education, solidarity, and healthcare sectors. Ana's experience also includes freelance work as a reporter and content producer for legal publications.
Ana holds a specialization in Strategic Planning and Management from PUCPR and an MBA in Marketing from Universidade Tuiuti do Paraná. She is fluent in English and has a limited working proficiency in Spanish. With her strong communication skills, strategic mindset, and extensive experience in internal communications, Ana is a valuable asset for any organization seeking to enhance employee engagement, strengthen relationships, and drive effective communication.
