Ambra Norcini
@ambranorcini
Multilingual technical SEO specialist driving data‑driven organic growth for competitive iGaming markets.
What I'm looking for
I am a multilingual technical SEO specialist with deep experience in technical SEO, multilingual strategy, content optimization, link building, and iGaming compliance. I have led end‑to‑end SEO projects using Screaming Frog, SEMrush, Ahrefs, Google Search Console and Looker Studio to deliver measurable improvements in rankings, CTR and conversions.
I have driven multilingual site architecture and hreflang implementations (EN/IT/FR‑CA), deployed structured data and Core Web Vitals optimizations, and managed content and backlink strategies for iGaming verticals, including authoring a published guide on online casino bonuses. I combine hands‑on technical skills with stakeholder management and analytics‑driven decision making to maximize ROI.
Experience
Work history, roles, and key accomplishments
Multilingual SEO Specialist
Gambling.com Group
Jan 2023 - Oct 2025 (2 years 9 months)
Conducted end-to-end technical and multilingual SEO for iGaming verticals, implementing hreflang, structured data, and site‑wide crawl optimizations that improved indexability and search visibility across EN/IT/FR‑CA markets.
Store Manager and Team Leader
Starbucks
Jul 2015 - Dec 2022 (7 years 5 months)
Managed store operations, training, and team performance across Helsinki and London locations, improving operational efficiency and customer service through staff development and process optimization.
Education
Degrees, certifications, and relevant coursework
City and Guilds
ILM Diploma, Leadership and Management
2018 - 2018
Completed an ILM Diploma focused on practical leadership and management skills covering strategic planning, team leadership, and operational management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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