Allison Kolb
@allisonkolb
Graphic designer crafting product visuals, videos, and UI prototypes that convert.
What I'm looking for
I’m a Graphic Designer who builds compelling product visuals and digital experiences for brands—turning ideas into banners, animatics, email campaigns, and website pages that support marketing goals. I enjoy working across channels, from social media to UI/UX prototypes, with an eye for clarity and performance.
At Greatmats, I edit product images for major retailers and create video, animatics, and graphics for all social media platforms. I also design email campaigns through Mail Chimp, manage Pinterest and TikTok, and develop new website pages for products and product videos—using Figma to prototype potential improvements.
Previously, at Kohler Co., I planned and executed a successful virtual event, creating event graphics and videos to increase distributor awareness. I also designed an eight-page brochure, recorded and edited audio/video for demo content, and supported data research and segment organization related to Battery Storage.
I bring a strong creative and production mindset to every project, including photography and industrial event coverage, where my images were used in slide shows and thank-you materials. I’m also comfortable collaborating cross-functionally, such as coordinating with leadership and partnering with HR, while continuing to grow my design, editing, and UI/UX skills.
Experience
Work history, roles, and key accomplishments
Graphic Designer
Greatmats
Feb 2023 - Present (3 years 4 months)
Edited product images for retailer websites including Lowe's, Wayfair, Amazon, and Home Depot. Created video, animatics, graphics, and banners for social media, designed Mailchimp email campaigns, and built new product page concepts with UX design and Figma prototypes.
Target Stylist
Target
Sep 2019 - Present (6 years 9 months)
Maintained Target apparel floor space by ensuring products were in the correct locations and re-merchandising as needed. Delivered customer service, and cross-trained in cashiering, general merchandising, fulfillment, and beauty roles.
Simply Earth Ambassador
Simply Earth
Dec 2023 - Jun 2024 (6 months)
Created UGC content of 3–4 videos per month for the essential oil recipe boxes, promoting recipes and natural-use ideas. Advocated for the brand’s products and how they can be used in home and lifestyle content.
Marketing Co-Op
Kohler Co.
May 2022 - Feb 2023 (9 months)
Planned and executed a virtual Paralleling Switchgear event to build awareness for distributors, creating event graphics, videos, and multimedia assets. Designed an eight-page brochure and course materials, recorded and edited demo videos for the website, supported battery storage data research and segmentation, and captured event photography used for a slide show and distributor thank-you card.
Marketing Intern
Van Horn Auto
May 2021 - Aug 2021 (3 months)
Coordinated internal and external communications to plan sponsored charity events including Coaches vs Cancer, Road America, Stuff the Trunk, and golf events. Wrote social media posts and press release copy, coordinated with the CEO on a family timeline for the website, and worked with HR to create the High Gear Program for student loan payments.
Education
Degrees, certifications, and relevant coursework
University of Wisconsin–Milwaukee
Bachelor of Letters and Science, Communications
2019 - 2022
Activities and societies: Film Club: PA (2019).
Earned a Bachelor’s in Letters and Science with a major in Communications and minors in Film and French (noted Film Club role).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Portfolio
akolb12251999.wixsite.com/my-site-2Job categories
Skills
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