Alishba Qadir

I’m a UI/UX and Interaction Designer with hands-on experience owning end-to-end product design for consumer-facing mobile apps and enterprise platforms. I bring a research-led mindset and deep strength in Figma-based design systems, high-fidelity prototyping, and user research methodologies.

In my current role as a Senior UI/UX and Brand Designer, I own end-to-end UX strategy and brand identity—defining visual language, interaction patterns, and design systems across digital touchpoints from concept to publication. I also lead interaction design and content strategy across 11+ social media platforms, producing high-fidelity UI assets while enforcing design consistency to improve brand recognition and audience engagement.

I’ve driven complete design lifecycles through needfinding, wireframing, usability testing, and developer handoff—partnering closely with product and engineering to align design decisions with business goals. Recently, as a freelance UI/UX Designer for a social live streaming app, I designed multi-user live room experiences supporting 22+ simultaneous participants and delivered production-ready specs with design-to-implementation fidelity.

My work reflects both craft and measurable outcomes: I architected complex systems like a virtual gifting economy, Red Envelope distribution mechanics, and social profile/family governance logic—turning dense rules into intuitive interfaces. I also build enterprise-ready design foundations, like a Hospital Management System UI/UX design system with a 10-token palette and clear module-level IA for admins, plus a UC San Diego / Coursera capstone focused on emotion-aware productivity via robust usability testing.