Open to opportunities

Alex M

@alexm2

Message

I am a social media strategist who grows engaged communities and drives measurable business results.

Kenya

Message

What I'm looking for

I seek a role leading social strategy and content that scales communities into customers—at a growth-focused company valuing data-driven campaigns, creative experimentation, and measurable ROI.

I am a Social Media Strategist with 4 years' experience helping brands increase visibility, build engaged communities, and turn followers into loyal customers. I develop data-driven social strategies and create copy, graphics, and short-form video tailored to each brand voice.

I built and scaled a digital brand to over 80k followers within a year and have freelanced across multiple industries as a strategist and account manager. I manage paid and organic campaigns on Instagram, TikTok, Facebook, LinkedIn, and Twitter, and optimize content with SEO and keyword strategies. I also run email marketing, automation, and CRM-integrated campaigns to drive conversions.

I use analytics and performance tracking to refine campaigns and prove ROI, collaborating with clients, influencers, and creative teams to deliver cohesive digital marketing programs. I'm motivated by turning social presence into measurable business growth.

Experience

Work history, roles, and key accomplishments

Current

Co-Founder & Social Media Strategist

Current

Nairobi Estate

Jan 2024 - Present (1 year 9 months)

Co-founded and managed Nairobi Estate's digital presence, driving lead generation and integrating CRM to improve conversion tracking and client engagement across social channels.

Lead Generation CRM Real Estate Marketing Content Strategy Campaign Management Analytics

Current

Founder & Digital Brand Strategist

Current

Wealth203

Jan 2023 - Present (2 years 9 months)

Built and scaled the Wealth203 digital brand to over 80,000 followers in under a year by leveraging viral short-form video, paid media, and trend-driven content.

Short Form Content Premiere Pro Paid Media Content Strategy Campaign Management

Current

Social Media Strategist & Manager

Current

Freelance / Multiple Brands

Jan 2019 - Present (6 years 9 months)

Developed and implemented social media strategies for multiple client accounts since 2019, achieving consistent follower and engagement growth and improved brand visibility.