Alessandro Reginato
@alessandroreginato
Retail storytelling designer at Nike, creating brand experiences through spatial concepts, pop-ups and activations.
NetherlandsWhat I'm looking for
At Nike, I work as a freelance Sr Designer Retail Storytelling. My architectural background shapes how I approach space, storytelling and design detail.
At Azur Design Group, I worked on retail storytelling projects for Nike and Jordan, contributing concepting and 3D modeling and rendering. At lululemon, I helped the EMEA team with design projects including Wimbledon, Roland Garros and London Marathon activations.
At Tommy Hilfiger, I developed concepts for window and popup activations. I’m keen to collaborate with companies looking to engage their audiences through distinctive ideas and memorable brand experiences.
Experience
Work history, roles, and key accomplishments
Worked as Sr Designer Retail Storytelling at Nike.
Freelance Art Director/Designer - Spatial | Retail | Brand Activations
domino works
Oct 2025 - Present (1 year 1 month)
Worked as Freelance Art Director/Designer - Spatial | Retail | Brand Activations at domino works.
Brand Storytelling Design Lead
Azur Design Group
Nov 2025 - Aug 2026 (9 months)
Concepting and 3D modeling/rendering for a number of retail storytelling design projects for Nike and Jordan.
Sr Retail Brand Experience Designer
lululemon
Feb 2026 - May 2026 (3 months)
Helped the EMEA team on design projects including Wimbledon, Roland Garros and London Marathon activations.
Senior Concept Designer, Global Visual Experience
Tommy Hilfiger
Sep 2023 - Sep 2025 (2 years)
Concept development for Windows and Popup activations
Concept Designer, Global Window Activations
Tommy Hilfiger
Mar 2022 - Aug 2023 (1 year 5 months)
Worked as Concept Designer, Global Window Activations at Tommy Hilfiger.
Worked as VM Concept Design Specialist at Rituals Cosmetics.
Visual Merchandising Designer
Safilo
May 2015 - May 2017 (2 years)
Worked as Visual Merchandising Designer at Safilo.
Jr Interior Designer
Safilo
Jun 2014 - May 2015 (11 months)
Worked as Jr Interior Designer at Safilo.
Architect and Graphic Designer
Ecosteel Srl
Sep 2013 - Apr 2014 (7 months)
Worked as Architect and Graphic Designer at Ecosteel Srl.
Architect
FIMA COSMA GROUP
Sep 2012 - Dec 2013 (1 year 3 months)
Worked as Architect at FIMA COSMA GROUP.
Education
Degrees, certifications, and relevant coursework
Personal Effectiveness Tips
Sep 2024
Nick Harauz
Midjourney: Tips and Techniques for Creating Images
Oct 2024
Maya 2022 Essential Training
Feb 2022
lynda.com
3ds Max 2013 Essential Training
Apr 2014
Università Iuav di Venezia
Laurea Magistrale, Architettura per la città
2006 - 2012
Tech stack
Software and tools used professionally
Availability
Location
NetherlandsAuthorized to work in
Salary expectations
Social media
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