Alena Drobinina
@alenadrobinina
People & Culture leader driving growth through scalable HR systems and engagement.
What I'm looking for
I am a People & Culture leader with 10+ years of international HR experience, focused on building scalable HR operations, employee lifecycle processes, and strong internal communications to support growth and change. I have led end-to-end HR operations, launched HRIS and knowledge bases, managed payroll, immigration and compliance across jurisdictions, and delivered measurable engagement improvements.
I partner with founders and leadership to define culture, design organizational structures and manager routines, and run full-cycle recruitment for technical and business roles. I also found and grew a 300+ member community, demonstrating hands-on event, onboarding and people engagement expertise that strengthens retention and cross-functional collaboration.
Experience
Work history, roles, and key accomplishments
Head of People
Cardoo
Jul 2025 - Present (7 months)
Own end-to-end HR operations during a scaling phase, managing payroll, contracts and immigration across Cyprus and the UAE and leading recruitment (18 hires, 82% probation pass rate) while establishing culture and internal communications.
Founder & Host
Cuddle Island
Jan 2023 - Present (3 years 1 month)
Built and scaled a 300+ member offline community through recurring events and offsites, managing concept, budgeting, venues, partners and hosting to drive engagement and co-creation.
HR Consultant
Fintech (GoMining Uspio, FINOM, Alber Blanc, Octopays)
Aug 2023 - Jun 2025 (1 year 10 months)
Built HR infrastructure and HRIS for multiple fintech clients, designed employee journey processes and engagement mechanisms yielding a 20% engagement uplift, and delivered full-cycle recruitment (12 hires).
HR Business Partner
Adviva
Aug 2022 - Oct 2023 (1 year 2 months)
Set up full-cycle HR for the Cyprus office in compliance with local law, implemented relocation processes reducing costs by 40%, led intranet development and managed the new office setup for 100+ employees.
HR Business Partner
Mayflower
Apr 2020 - Jul 2022 (2 years 3 months)
Supported scaling (4x team growth), led hands-on recruitment (90+ hires, 80% tech), implemented HRIS and onboarding programs, and ran engagement and employer branding initiatives to improve employee experience.
HR Business Partner
Togezzer.net
Nov 2019 - Apr 2020 (5 months)
Created an engaging career page and EVP, managed recruitment and onboarding, and provided HR support to managers while contributing to product help center content and feature development.
Senior Recruiter
Dats.Team
Aug 2017 - Nov 2019 (2 years 3 months)
Managed global recruitment and HR mapping across CIS, SEA, India and LatAm, supported onboarding and performance reviews, and organized employee events to improve retention and integration.
Recruitment Consultant
ACTEON
Jan 2016 - Aug 2017 (1 year 7 months)
Delivered recruitment services from entry to executive level across Luxury & Fashion Retail, Supply Chain, Legal and Financial Services while managing key accounts.
Global Recruiter
European Staff B.V.
Oct 2014 - Jan 2016 (1 year 3 months)
Led international recruiting projects and expat hiring for CIS, expanded recruitment agent network and managed 20+ freelance recruiters to support global hiring needs.
Education
Degrees, certifications, and relevant coursework
Udmurt State University
Foreign Languages and Translation
2014 - 2019
Studied Foreign Languages and Translation, completing the program with focus on Russian, English, and French language skills and translation practice.
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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