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Alejandro Caicedo

@alejandrocaicedo

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I am a Business Specialist driving product growth with data-driven insights.

Colombia

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What I'm looking for

I seek a product-focused role at an innovative company scaling AI-powered solutions where I can optimize product workflows, drive operational excellence, and collaborate across multicultural teams to deliver UX-centric, data-driven results.

I am a Business Specialist with 5+ years leading cross-functional initiatives across tech, telecom, and education, focused on product coordination, agile operations, and stakeholder management.

I have driven measurable outcomes—improving campaign deployment efficiency by 30%, designing AI-assisted documentation workflows that reduced lead processing time by 25%, and building and negotiating dozens of international partnerships to scale market expansion.

I hold a BBA and am completing a Master’s in Neuromarketing (expected 2025), with certifications in business analysis, UX/UI, and Scrum; I am eager to support product teams scaling AI-powered solutions through operational excellence and user-centered design.

Experience

Work history, roles, and key accomplishments

Senior Education Consultant

Immiland Law

Oct 2021 - Feb 2025 (3 years 4 months)

I faced the challenge of expanding the company's educational and legal services into the LATAM market. I adapted our product to new regulations and user preferences. I supported new feature implementation and made consultative sales, ensuring UX and legal compliance within our service. This successfully increased student enrollment and our company's legal service uptake.

Agile Workflows Stakeholder Management UX Jira Figma CRM Partnership Development

Business Developer

University Canada West

Oct 2019 - Oct 2021 (2 years)

UCW needed to increase its student base and improve the effectiveness of its recruitment, presence, and partner network strategies in LATAM and the Caribbean. I drove lead generation by negotiating strategic B2B2C alliances and leading targeted, data-driven marketing campaigns. This strategy successfully increased leads by 20% and improved enrollment conversion by 18%.

Innovation Intern

Claro Colombia

Apr 2018 - Oct 2018 (6 months)

Joined the innovation project to bridge communication between management, technical, and business teams. Facilitated multidisciplinary collaboration through agile project methodologies for the 'Innovation Factory' and 'Data Analysis' projects. Acted as a liaison, enabling UX reviews and insight sessions, which improved delivery times by 15% and ensured alignment with business and user needs.

Digital Transformation Product Development Project Planning Project Coordination Project Delivery Agile Scrum Scrum Master Stakeholder Management Stakeholder Engagement User Research User Experience User Stories User Centered Design Agile Product Development Data Analysis Scrum Jira

Education

Degrees, certifications, and relevant coursework

Universidad Internacional de La Rioja

Master's in Neuromarketing, Neuromarketing

2024 -

Postgraduate program in neuromarketing at Universidad Internacional de La Rioja, focusing on consumer neuroscience and marketing strategy. Expected completion in 2025.

Universidad EAN

Bachelor of Business Administration, Business Administration

2014 - 2018

Grade: 3,84

Activities and societies:

Completed a Bachelor in Business Administration (BBA) at Universidad EAN in Bogotá, covering core business disciplines and management practices from 2014 to 2018.