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Akhil Bordia

@akhilbordia

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I design AI tutoring and fintech products where visual craft, systems thinking, and measurable outcomes meet.

India

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What I'm looking for

I'm looking to design AI or financial products where thoughtful interaction design, strong systems, and visual craft can improve real user decisions and outcomes.

I'm currently designing AI tutoring tools at Superr.AI, built on student knowledge graphs. I shape the tutor’s behavior, predictive dashboard, and the design system underneath both alongside engineering and pedagogy teams.

Before that, I led design for Fi’s financial and AI products, owning onboarding, plan structure, discovery, and automated decision flows. An investment onboarding rebuild increased conversion on key flows by 4x and premium-tier adoption by 65%.

I came into product from art direction, creating campaigns and content for Netflix India, YouTube, Swiggy, OkCupid, Flipkart, and IKEA. I bring product design, brand identity, motion, and visual storytelling together so the product feels consistent with the promise that brought people in.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Designer

Current

Superlinear Technologies Pvt. Ltd. (Superr.AI)

Apr 2025 - Present (1 year 5 months)

Managing design on a learning platform’s AI tutor, predictive dashboard, and design system, collaborating with engineering and pedagogy teams to ensure buildability.

Design Tutor Knowledge Graphs Dashboard Design Design Systems AI Tooling Component Generation User Research Interaction Design

Current

Freelance Creative

Current

Independent Practice

Jun 2016 - Present (10 years 3 months)

Freelance creative, motion graphics, video editing, 3D designing, and product films for brands like Netflix, ADB, M&C Saatchi, and more.

Motion Graphics Video Editing 3D Design Product Films

Senior Product Designer

Epifi Technologies Pvt. Ltd.

Apr 2021 - Apr 2025 (4 years)

Led multiple verticals on Fi's Financial and AI products, owning onboarding, plan structure, discovery, and automated decision flows. Rebuilt investment onboarding, increasing conversion 4x and premium tier adoption 65%.

Product Design Onboarding Structured Planning Discovery Automation Flows User Research Brand Work Campaign Design

Art Director

DENTSU WEBCHUTNEY

Apr 2020 - Apr 2021 (1 year)

Art directed campaigns and social content for YouTube, Swiggy, OkCupid, Flipkart, and IKEA, from pitch work through to day-to-day execution.

Art Direction Campaigns Social Media Ideation Copy Strategy Static Design Video Motion

Art Director

The Glitch

Mar 2018 - Mar 2020 (2 years)

Art directed title marketing for Netflix India, including Sacred Games 1 and 2, Bard of Blood, Narcos: Mexico, Ghoul, and Drive. Conceptualised and cut trailers, promos, and social assets.

Art Direction Title Marketing Trailers Promo Social Assets Conceptualization Video Editing