Ad Mora

Lead design and production of multi-format advertising campaigns, produced motion graphics and video assets that increased engagement, and automated workflows to reduce production time while ensuring brand consistency.

Supervised execution of advertising and branding projects, optimized cross-department workflows, and coordinated a multidisciplinary team of 50+ to improve delivery efficiency and creative outcomes.

Led creative vision and design strategy for SME clients, developed a comprehensive visual identity system and led a website redesign that increased customer interaction and participation.

As a Digital Art Director, my focus on innovation and cutting-edge design has been constant. Keeping up with design trends, I have created innovative and eye-catching visuals that have stood out in the digital environment.

As a UI/UX Designer, my focus has been on creating user-friendly interfaces that are not only intuitive but also visually modern.

Executed end-to-end graphic design projects using Adobe Photoshop, Illustrator, and InDesign and spearheaded a unified style guide that optimized workflow and elevated visual quality across departments.

Completed a Bachelor's Degree in Graphic Design and Media Strategy, graduating in December 2018.