Open to opportunities

Aditi Subba

@aditisubba

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India

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What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can leverage my UX design skills to create impactful user experiences, particularly in AI-driven projects.

I am a Lead UX Designer with a strong focus on creating human-centered designs that enhance user experiences. With over five years of experience at BlueStacks, I have successfully led design strategies that resulted in significant performance improvements, including an 87% reduction in CPU usage and 50% RAM savings. My approach combines creative problem-solving with data-driven design principles, ensuring that the products I work on are not only functional but also enjoyable for users.

Throughout my career, I have collaborated with cross-functional teams to refine product features and scale design systems. My work on BlueStacks' web ecosystem has ensured consistency and performance for over 20 million monthly users. I am passionate about leveraging AI in design, as demonstrated in my role at Ai Bloks, where I developed an AI-powered document intelligence platform. I thrive in environments that challenge me to innovate and push the boundaries of user experience.

Experience

Work history, roles, and key accomplishments

Lead UX Designer

BlueStacks (Now.gg)

May 2020 - Jun 2025 (5 years 1 month)

Led UX enhancements for BlueStacks 5's Multi-InstanceManager and MacroManager, resulting in an 87% reduction in CPU usage and 50% RAM savings. Collaborated with stakeholders to refine features like GameCenter and Controls, enhancing performance and clarity.

UX Design User Research Information Architecture Interaction Design Visual Design Wireframing Prototyping

EUX Consultant

Ai Bloks (LLMware)

Jan 2022 - Nov 2022 (10 months)

Designed the alpha version of an AI-powered document intelligence platform. Translated raw engineering prototypes into intuitive UX flows and a modular design system, accelerating product readiness and aligning the UI with core AI-driven functionality.

UX Design Systems Prototyping User Interface Design AI Functionalities

UI/UX Designer

Plixxo (POPxo)

Dec 2017 - May 2020 (2 years 5 months)

Simplified the user onboarding flow on Plixxo, an Influencer Marketing Platform, by leading user research, refining user journeys, and visuals. Supported usability testing and product management to enhance the platform's user experience.

User Onboarding User Research User Journeys Visual Design Usability Testing Product Management Influencer Marketing

UI/UX Designer

POPxo

Dec 2017 - May 2020 (2 years 5 months)

Designed engaging content experiences across web and app, supporting over 1000+ articles, 150+ videos, and 800+ stories monthly with approximately 43 million Monthly Active Users (MAU). Built a content-commerce journey by integrating POPxoShop with editorial content across platforms.

UI UX Design Content Strategy User Engagement Mobile Application Design Web Design

Co-Founder

Appycat

Oct 2016 - Dec 2017 (1 year 2 months)

Co-founded a women-focused content-commerce brand, leading website design on WooCommerce, visual branding, and customer experience. Drove business development, designed apparel, and built the “AlphaGirls” community with original merchandise.

WooCommerce Visual Branding Customer Experience Business Development Community Building

UI/UX Designer

V Factor Media Solutions

Apr 2016 - Oct 2016 (6 months)

Designed UI/UX solutions for multiple clients as a service-based company, adapting to diverse business needs. Delivered intuitive, responsive interfaces across web and mobile platforms.

UI UX Design Client Management Responsive Design Web Design Mobile Design UI UX