Adams User

I’m an enthusiastic, highly organised Media and Communication Master’s student with a strong interest in PR, influencer marketing, digital communication, and brand storytelling. I’ve built strengths in audience research and media analysis, consumer insight, and digital culture through my relevant modules like Communicating Media in the Digital Age and Consumer Insight.

I gain hands-on experience through student research and communication projects, where I conducted audience and consumer insight research, analysed social media engagement trends, and created detailed reports and presentations with strong attention to structure and clarity. I also developed content ideas and audience engagement strategies through freelance/personal projects, researched online trends and influencer behaviour, and strengthened my storytelling and collaborative communication in fast-paced, creative environments.