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danica mendesDM
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danica mendes

@danicamendes

Social media content creator at Blazn who increased Instagram engagement by 32% through platform-specific content.

United Kingdom
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At Blazn, I planned and scheduled content for Instagram, Facebook, and YouTube, contributing to a 32% increase in Instagram engagement. I also supported influencer collaborations and created trend-aware Reels and Shorts content.

I developed mobile-first videos at Blazn that improved video performance by 40%, and contributed to a 28% increase in campaign reach. At OPCoach UK Limited, I developed social content focused on brand storytelling and industry insights, increasing LinkedIn video engagement by 8%.

As Assistant Store Manager at Salad Project, I coordinate day-to-day operations and a team of 15 while maintaining corporate messaging and customer touchpoint standards. I hold an MSc in Digital Marketing from Royal Holloway, University of London, and a BA in Multimedia and Mass Communication.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Royal Holloway, University of London logoRL

Royal Holloway, University of London

MSc, Digital Marketing

2024 - 2025

Pursued an MSc in Digital Marketing, focusing on digital marketing strategies and analytics.

University of Mumbai logoUM

University of Mumbai

BA, Multimedia and Mass Communication

2020 - 2023

Completed a BA in Multimedia and Mass Communication, covering multimedia production and communication principles.

Google logoGO

Google

Google Digital Marketing, Digital Marketing

Earned a certification in Google Digital Marketing, covering digital marketing fundamentals.

Tech stack

Software and tools used professionally

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