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Abby Onyeanwusi

@abbyonyeanwusi

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Senior Product Manager who scales fintech lending and savings products with measurable growth.

Nigeria

Message

What I'm looking for

I’m looking to lead end-to-end fintech product strategy in lending and savings, partnering cross-functionally to improve onboarding and retention. I want to scale in high-growth, resource-constrained emerging markets with measurable impact.

I’m a Senior Product Manager with 7+ years of experience building fintech products across lending, savings, and digital banking in Nigeria. I’ve owned end-to-end product strategy and led teams to deliver growth outcomes like increasing savings revenue by 15% and reducing churn by 10% within 1 month.

In my current role at Hadi Finance, I lead product strategy across the digital lending ecosystem (mobile app, web platform, back-office, and investor dashboard). I work with engineering, design, credit risk, and operations to streamline SME loan onboarding, underwriting, and repayment workflows—targeting a 25% reduction in application-to-disbursement cycle time.

Previously at Fairmoney, I spearheaded the end-to-end development and launch of a Progressive Web App (PWA) to digitise field sales workflows, boosting sales team productivity by 90%. I started in product while also leading multichannel customer support, using customer pain points to shape roadmap prioritisation and feature sequencing.

Experience

Work history, roles, and key accomplishments

Current

Senior Product Manager

Current

Hadi Finance

Nov 2025 - Present (7 months)

Owned end-to-end product strategy for a digital lending ecosystem across mobile, web, back-office, and an investor dashboard. Led cross-functional delivery to streamline SME loan onboarding, targeting a 25% reduction in application-to-disbursement cycle time, and co-built the investor dashboard that eliminated ~8 hours/week of manual reporting.

Product Strategy Digital Lending Roadmapping Dashboards Agile Scrum Jira

Product Manager

Fairmoney

Mar 2023 - Oct 2025 (2 years 7 months)

Improved Savings product performance by increasing revenue 15% and reducing churn 10% within 1 month through targeted feature optimization and retention initiatives. Spearheaded an end-to-end PWA launch to digitise field sales workflows, boosting sales team productivity by 90%, and managed core banking/backend systems across 13 departments to sustain 99% uptime.

Product Management Savings A B Testing PWA Retention Management Core Banking Systems Reliability Engineering OKRs

Junior Product Manager

Crowdforce

Jan 2022 - Mar 2023 (1 year 2 months)

Redesigned and optimised the Payforce mobile app, driving a 45% uplift in active user engagement within the first month of launch. Built and launched a business web dashboard for secure transfers and API integrations, increasing transaction volume by 30% and contributing to merchant revenue.

User Engagement Dashboards API Integration Secure Transfers Product Discovery Agile Scrum

Customer Success Lead

Crowdforce & Nomba

Aug 2018 - Dec 2021 (3 years 4 months)

Led multichannel customer support operations, cutting response time by 50% while improving CSAT and NPS scores. Converted customer pain points into actionable product improvements that influenced roadmap prioritisation and feature sequencing.

Customer Support Operations CSAT & NPS Improvement Stakeholder Management Product Discovery