
abantika ghosh
@abantikaghosh
I build SEO, content, and digital campaigns that increase traffic, engagement, and sales.
What I'm looking for
I've supported Warby Parker's digital outreach in Toronto by optimizing web content and customer communications, increasing audience engagement by 30%. I also use market research and analytics to improve customer journeys across platforms and campaigns.
At International Youth Canada, I led SEO initiatives that increased website traffic by 55% through keyword research, metadata optimization, technical audits, landing pages, and blog content. I planned marketing events and helped build brand recognition and a public relations database.
For All African Delights, I created a promotional strategy, social content, and an email campaign that increased social engagement by 40% and sales by 32%. I enjoy turning ideas and data into practical marketing strategies that connect with people.
Experience
Work history, roles, and key accomplishments
Supported paid digital outreach strategy by optimizing web content and customer communication, boosting audience engagement by 30%. Collaborated with cross-functional teams to improve customer journey and online experience across platforms and campaigns.
Digital Marketing & SEO Specialist
International Youth Canada
Jan 2023 - Jan 2025 (2 years)
Led SEO initiatives, improving website traffic by 55% through keyword research, metadata optimization, and technical audits. Planned and hosted marketing events to increase company recognition and build a public relations database.
Education
Degrees, certifications, and relevant coursework
York University
Post Graduate Certificate, Public Relations and Digital Marketing
2023 - 2024
Post Graduate certificate in Public Relations and Digital Marketing from York University from January 2023 to October 2024.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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