At Papaya, I design marketing and UI assets for feature promotions, tournaments, pop-ups, reward systems, and in-game elements. I connect Product and Marketing so feature launches stay synchronized and accurate.
I meet with Product Managers and UI/UX Designers to understand new mechanics and user journeys, then turn feature logic into clear visual briefs for Marketing and Motion Designers.
At Papaya, I also created the visual identity for marketing features across UI assets, social media, landing pages, and motion direction. I provided AI-generated materials to help accelerate design workflows.
Previously, at Playtika, I created LiveOps pop-ups, ads, posts, and social campaigns for casual mobile games. At Genesis, I designed digital campaigns, landing pages, and branded visual systems.
