At нетколл, I helped launch the Dревбай furniture brand, developing its positioning, tone of voice, website, and marketplace content. It launched with around 300 SKUs and made its first sales in the first month.
I also managed marketplace and external advertising, and coordinated a team of up to nine. After updating content for 430+ SKUs, CTR rose by 4.15% and add-to-cart conversion by 21% during the first month of testing.

