At Treeum, I plan and manage digital projects, define KPIs, and use Google Analytics and performance dashboards to support data-driven decisions. By optimizing content and distribution strategies, I increased organic reach by 35% within 12 months.
I also streamlined workflows between editorial and marketing teams, reducing content production turnaround time by 20% and improving social media engagement by 28% through structured performance analysis.
At the State Tax Service of Ukraine, I developed a unified communication policy and managed internal and external communications. Earlier, at the Cabinet of Ministers of Ukraine, I coordinated public information campaigns and drafted speeches and key messages for senior government officials.
