Оксана Грановська
@0002044
Email marketing strategist and Klaviyo expert driving retention and automation for e-commerce brands.
What I'm looking for
I am an email marketing strategist with 10+ years' experience in multichannel communications and e-commerce, specializing in Klaviyo automation, deliverability, segmentation and lifecycle marketing. I founded and led an agency that designed workflows and managed email programs for over 50 online stores across cosmetics, fashion, lifestyle DTC and B2B niches, partnering with ESPs like Klaviyo, Mailchimp and Omnisend.
My work focuses on increasing customer retention and revenue through high-performing flows, deliverability consulting (SPF/DKIM/DMARC), CRM integrations and A/B testing, with measurable results such as open-rate and conversion improvements and reduced spam placement. I advocate AI-driven and no-code tools and bring hands-on expertise in segmentation, personalization and lifecycle strategy.
Experience
Work history, roles, and key accomplishments
Founder & Email Lead
Aurim Agency
Jan 2012 - Jan 2025 (13 years)
Built and managed an e-commerce email automation agency serving 50+ online stores, improving deliverability and designing Klaviyo flows that increased open rates by 28% and flow revenue by 35%. Led integrations, DNS/deliverability fixes, and multichannel campaigns across email, SMS and push.
Education
Degrees, certifications, and relevant coursework
National University of Kyiv-Mohyla Academy
Finance Specialist, Finance
2000 - 2001
Completed Finance Specialist studies at the National University of Kyiv-Mohyla Academy.
National University of Kyiv-Mohyla Academy
Bachelor's degree, Economics and Business
1996 - 2000
Bachelor's degree in Economics and Business from the National University of Kyiv-Mohyla Academy.
Availability
Location
Authorized to work in
Job categories
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