WP EngineWE

Web UX & Design Lead

WP Engine is a leading managed WordPress hosting platform that provides enterprise-level solutions to empower businesses in creating and managing their websites effectively.

WP Engine

Employee count: 1001-5000

Bulgaria only

We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.

WP Engine empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. WP Engine’s innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily. Learn more at wpengine.com.

About the Role:

We are looking for an experienced and results-driven Senior Manager, User Experience Design & Strategy to lead the UX vision execution for WP Engines owned brands (NitroPack, ACF and Delicious Brains). This role requires a balance of hands-on UX design expertise and the ability to translate business goals into actionable design and development requirements. The ideal candidate will have a strong background in user-centered design, experience with WordPress platforms, and a proven ability to deliver high-quality digital experiences.

Key Responsibilities:

UX Strategy & Vision

  • Define and drive the overall UX strategy and roadmap for multiple WordPress websites, ensuring alignment with business objectives and user needs.

  • Conduct user research, competitive analysis, and usability testing to inform design decisions and continuously optimize user experience.

  • Establish design guidelines, best practices, and UX standards to maintain consistency and scalability across platforms.

End-to-End User Experience Design

  • Oversee the full UX design lifecycle from concept to delivery, ensuring seamless and engaging experiences for all website users.

  • Create wireframes, prototypes, and user flows to visualize and validate design concepts.

  • Collaborate closely with developers to ensure the successful implementation of UX designs.

  • Optimize site navigation, information architecture, and interaction models to enhance user satisfaction and engagement.

Stakeholder Management & Collaboration

  • Partner with cross-functional teams, including marketing, content, product, and development teams, to align UX strategy with business goals.

  • Engage with internal and external stakeholders to gather requirements, provide design recommendations, and manage expectations.

  • Facilitate workshops and design reviews to gain consensus and ensure alignment across teams.

Requirements Gathering & Documentation

  • Translate business needs and user insights into clear, actionable requirements for development teams.

  • Create and maintain detailed UX documentation, including functional specifications, design guidelines, and project timelines.

  • Define and prioritize design tasks to ensure timely delivery of projects.

Project Oversight & Delivery

  • Oversee the successful execution of UX projects, ensuring timelines, quality, and business objectives are met.

  • Monitor project progress, identify potential risks, and implement solutions to keep projects on track.

  • Conduct post-launch evaluations to assess performance, gather user feedback, and drive continuous improvement.

Required Skills & Qualifications:

UX Design Expertise

  • 7+ years of experience in experience design, strategy, and project management, preferably with a focus on WordPress websites.

  • Strong understanding of user-centered design principles, usability best practices, and responsive design.

  • Proficiency in design tools such as Figma, Sketch, Adobe XD, or similar.

  • Experience creating wireframes, user flows, prototypes, and high-fidelity designs.

What We Offer:

  • Company Stock Options (Every employee is an owner in the company)​​

  • Health Benefits (100% Paid Medical, Dental, and Vision)

  • Generous Vacation Time - 30 days. This includes 25 days PTO, 4 Wellness days and 1 extra day for your Birthday (Who doesn’t like time off)

  • One time Home Office Stipend

  • 180 BGN Re:Benefit monthly budget - incl. food vouchers, Multisport etc.

  • Free food/soft drinks in the office

  • Free lunch in the office every Thursday

  • Refer-a-friend program

  • Team building in and outside the country

  • On-going education through LinkedIn Learning, Workday Learning and our Career Growth Portal

  • Home office and flexible hours

  • Free annual subscription to Calm

At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law. ​

About the job

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Job type

Full Time

Experience level

Senior
Manager

Location requirements

Hiring timezones

Bulgaria +/- 0 hours

About WP Engine

Learn more about WP Engine and their company culture.

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WP Engine is the #1 platform for WordPress, empowering companies and agencies of all sizes to create, manage, and optimize their WordPress websites with confidence. We provide premium, enterprise-grade solutions, tools, and services, including specialized, industry-tailored solution suites, and developer-centric tools. Our innovative technology and expertise in WordPress have served more than 1.5 million users and customers across 150+ countries.

Founded in 2010, WP Engine has transitioned from a small startup to a robust team of over 1,000 globally distributed experts in WordPress technology. With the aim of making digital experiences seamless and secure, WP Engine simplifies the complexities of WordPress hosting, letting developers and content creators focus on what they do best. Our commitment to customer satisfaction is evident, as 96% of our customers report being satisfied with our services. We leverage advanced technology, combined with dedicated personalized support, to deliver unmatched performance and reliability.

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