Head of Launch, Germany

Whatnot is a livestream shopping platform that allows users to buy, sell, and discover products. The company is looking for a Head of Launch for the German market to lead the launch of new categories and drive growth.

Requirements

• Define the strategic vision for categories in Germany
• Lead and develop a cross-functional team
• Spearhead the launch of new verticals in Germany
• Map the German e-commerce landscape
• Define a category strategy grounded in German consumer culture
• Build a rolling action plan for addressing key challenges and opportunities
• Develop a zero-to-one playbook for identifying and validating new category opportunities
• Directly manage and develop a generalist team of launchers
• Set a high bar for team performance
• Invest in the growth and careers of team members
• Define your team’s hiring needs as the German business scales
• Build a culture of ownership, curiosity, and close seller relationships within your team
• Launch new categories in Germany
• Identify the right categories to prioritise based on German consumer demand
• Build and refine repeatable launch playbooks
• Work cross-functionally with product, marketing, operations, and engineering to unlock the platform features and support needed to make new categories succeed
• Define clear success metrics for each new vertical
• Drive outsized growth
• Identify category unlocks and work cross-functionally with product, marketing, operations, and engineering to bring to life initiatives that step-change growth
• Act as the primary internal voice of the German market
• Build deep relationships with top sellers and buyers in Germany
• Represent Whatnot at German industry events, trade shows, and seller communities

Benefits

• Generous Holiday and Time off Policy
• Health Insurance options including Medical, Dental, Vision
• Work From Home Support
• Home office setup allowance
• Monthly allowance for cell phone and internet
• Care benefits
• Monthly allowance for wellness
• Annual allowance towards Childcare
• Lifetime benefit for family planning, such as adoption or fertility expenses
• Retirement; Pension plans internationally
• Monthly allowance to dogfood the app