Commercial Sales Associate

Compensation: $60,000-65,000/year base + commission

Team & Position Details:

Are you passionate about sales, technology, and building relationships? Virtru is seeking a dynamic, tech-savvy Commercial Sales Associate (CSA) to join our high-performing team. This is a fresh take on the traditional Sales Development role, blending proven prospecting tactics with new responsibilities around advanced sales technology and event engagement.

You’ll be at the forefront of our go-to-market strategy, driving top-of-funnel activity, building pipeline, and making strategic use of AI, sales engagement, and intent-driven platforms. The right candidate is a driven, creative professional who thrives in a fast-paced environment, is comfortable with outreach on multiple channels, and is eager to flex both their analytical and interpersonal skills.

As a Commercial Sales Associate, your responsibilities will include:

• Prospecting & Outreach: Identify and engage new prospects through cold calling, tailored email campaigns, and LinkedIn activities to generate high-quality meetings for the sales team. Including Gifting, Event Outreach, B2B Dinners and more.
• Lead Qualification: Qualify outbound leads through research and discovery conversations to ensure a strong sales pipeline.
• CRM & Reporting: Maintain accurate activity records in CRM, and generate insights from outreach, campaign, and conference efforts.
• Sales Technology Management: Take ownership of and operate advanced sales engagement, intent, and AI-powered platforms to optimize outreach, nurture leads, and prioritize opportunities.
• List Building & Research: Leverage data tools and platforms to build and enrich automated targeted accounts and prospect lists for campaigns.
• Market Intelligence: Stay up-to-date on industry trends, competitor activities, and shifting customer needs to enhance messaging and positioning.
• Project Work: Collaborate cross-functionally on initiatives such as event prework (target account mapping, appointment setting), post-event follow up, and customized prospecting pages.
• Event Representation: Confidently represent Virtru at industry conferences, trade shows, and virtual events—conducting pre-event research, booking onsite meetings, and leading follow-up activities.

Skills that will help you thrive in this role:

• 2+ years in sales/business/market development, or similar customer-facing roles
• Strong interpersonal and communication skills; proven success in cold calling and multi-channel outreach
• Proficiency in managing sales engagement, intent, and/or AI-driven prospecting platforms (e.g. Claude, ChatGPT, Outreach, SalesLoft, ZoomInfo, Demandbase, Apollo, 6sense, Gong, Gifting Platforms or similar)
• Experience attending and presenting at events or conferences, with confidence presenting and networking in-person
• Data-driven mindset—comfortable working with CRM systems (Salesforce preferred), reporting tools, and email tracking platforms
• Highly organized, adaptable, and proactive; able to juggle multiple projects and deadlines
• Tech-curious, comfortable learning new software and tools quickly
• Natural curiosity, creativity, and drive to solve problems in innovative ways

Bonus Points if you have:

• Previous experience selling SaaS, cybersecurity, or B2B technology solutions
• Experience collaborating with marketing, sales, and product teams
• Background in strategic account mapping and ABM (Account-Based Marketing)

Virtruvian qualities that will set you up for success:

• Thinking outside of the box to respectfully challenge your teammates and managers in the pursuit of excellence
• Strong sense of urgency with an action-oriented mindset
• Able to collaborate and adapt to shifting priorities as business needs evolve
• Comfortable with asynchronous communication including slack, email, zoom, etc.

Perks & Benefits:

At Virtru, we believe people do their best work when their wellbeing is put first. This is why we make your wellbeing our priority with a thoughtful and holistic program that encompasses Occupational, Mental, Social, Physical, and Environmental Wellness by offering benefits such as…

• A Flexible PTO policy — we strongly encourage you to take time off (in addition to 14 holidays) to ensure that you are getting the proper time needed to unplug and recharge.
• A $1,500 annual Learning & Development Stipend focused on providing you the resources to continually learn and professionally grow.
• Frequent company-sponsored team celebrations that provide ample opportunities to connect with teammates and be social!
• Access to an Employee Assistance Program
• Access to Headspace, a mental health app tailored to your specific needs.
• A flat 3% contribution to your retirement account
• A high degree of flexibility — Have an appointment, errand, or family emergency to take care of? Hop to it! We give you the time and space to take care of you and your own first.

In addition to wellbeing, Virtru places a strong emphasis on diversity, equity, inclusion, and belonging. Our DE&I Council is dedicated to fostering an inclusive workplace and making the psychological safety of each and every one of our teammates a top priority.

Additional perks include:

• Competitive compensation
• Generous parental, medical, and bereavement policies
• 401K contribution and stock options
• Full medical, dental, and vision benefits
• New Hire Swag and IT Welcome boxes
• Structured semi-annual 360° performance reviews

Virtru is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. Virtru is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.