TAG Software Group is looking for an AI Sales Representative to support growth across the United Kingdom (Remote).
ABOUT TAG SOFTWARE GROUP:
TAG Software Group is a team of experienced investors and operators dedicated to acquiring, enhancing, and growing mission-critical software companies serving SMB, enterprise, and public sector customers. Founded as part of Valsoft Corporation, TAG provides a permanent home for software companies we don’t buy to sell. Our focus is on long-term partnerships that protect your legacy, employees, and customers.
Our in-house team delivers an efficient, transparent, and seller-friendly process, ensuring speed and certainty of close. Once part of TAG, your company gains access to proven best practices, dedicated value-creation resources, and the extended ecosystem of our sister companies, including proprietary in-house technology such as ValPay and Sadie AI helping your business reach the next level.
INVESTMENT APPROACH:
Unlike private equity and venture capital firms, we are Entrepreneurs who Buy, Enhance and Grow Software Businesses. That’s right; we don’t sell businesses. We form a strategic alliance with existing management teams. We recognize the dedication and perseverance required to create a firm and place a premium on customers’ and workers’ well-being over short-term goals.
CULTURE:
TAG Software Group is more than just a place to work; we’re a team. We mean it when we say people are our greatest assets, so investing in them is our number one priority. We create an environment where our employees feel first-day-on-the-job excitement day after day, building a culture of high performers and collaboration. We celebrate our milestones, and we’re proud of them. We Dream Big, Stay Humble, and Stay Hungry.
POSITION DESCRIPTION:
We are seeking a remote AI Sales Representative with deep automotive technology experience and an established UK dealership network. This role blends outbound hunting, inbound qualification, and full-cycle sales. You will be responsible for
prospecting and engaging dealerships, running demos, managing deals end-to-end, and visiting dealerships in person when appropriate. This is an ideal role for someone who thrives in a fast-paced startup and is eager to help build a new market from the ground up.
KEY RESPONSIBILITIES:
- Identify, research, and engage UK dealerships aligned with the ideal customer profile.
- Prospect through cold calls, email outreach, LinkedIn, and occasional in-person dealership visits.
- Leverage an existing automotive tech network to accelerate market penetration.
- Build and maintain a strong outbound-driven pipeline.
- Qualify inbound interest from UK dealerships and convert leads into opportunities.
- Conduct discovery calls to understand dealership workflows, fixed operations challenges, and communication gaps.
- Deliver clear and compelling demos of AI-powered communication solutions.
- Own the entire sales process: outreach, discovery, demo, proposal, negotiation, and close.
- Support new customers through early activation and handoff to onboarding teams.
- Attend automotive industry events, conferences, and dealer-group meetings as needed.
- Build brand presence and credibility within the UK automotive retail ecosystem.
- Visit dealerships occasionally for in-person demos or late-stage deal meetings.
- Collaborate with leadership, sales, and product teams to share market insights.
- Provide UK-specific feedback regarding dealership needs, operational processes, and DMS workflows.
- Track all sales activity, pipeline movement, and territory progress in HubSpot.
Requirements
3+ years in automotive technology sales.
- Experience selling software or digital solutions directly to dealerships.
- Background with companies such as Tekion, CDK Global, Keyloop, XTime, Dealertrack, Reynolds & Reynolds, AutoTrader, MotorK, or other automotive SaaS vendors.
- Strong, active UK dealership network (dealer principals, GMs, service managers).
- Demonstrated hunter mindset with proven success in outbound or BDR-style roles.
- Excellent communication, relationship-building, and presentation skills.
· CRM experience, ideally HubSpot.
- Ability to work independently in a fast-paced startup environment.
- Curiosity and comfort with AI-driven technology.
· Fluent English.
ADDITIONAL or PREFERRED QUALIFICATIONS:
- Experience launching or developing a new market or sales region.
- Background in fixed-ops, service, or communication technology.
- Field sales or hybrid inside/outside sales experience.
· Additional European languages.
Benefits
· Competitive base salary.
- Uncapped commission structure with high earning potential.
- Fully remote role within the United Kingdom.
- Significant impact as one of the first UK sales hires.
- Training in AI technology and modern automotive sales processes.
- Opportunity to help shape communication innovation in the UK dealership market.
- Fast-growing, dynamic startup environment with strong advancement potential.
Ready to join a collaborative and innovative team where you can make an immediate impact?
