Undiz

At Undiz, we are spearheading a revolution in the lingerie industry, driven by a relentless pursuit of innovation and a commitment to our vibrant community. Since our inception in 2007 as a dynamic brand within the Etam group, our mission has been to shatter the conventions of lingerie, making it more accessible, expressive, and technologically advanced. Through groundbreaking technology, we are revolutionizing the retail experience. Our adoption of RAIN RFID technology is a cornerstone of our strategy, seamlessly blending the digital and physical shopping worlds. This allows for an unprecedented level of inventory accuracy and a fluid, engaging customer journey, where the lines between online and in-store are blurred, offering immediate satisfaction and convenience to our tech-savvy clientele. This innovative approach has not only enhanced operational efficiency but has fundamentally transformed how our customers interact with our brand, creating a truly omnichannel experience.

Our innovation extends beyond the shop floor and into the very fabric of our products and processes. We are pioneering the use of in-house developed printing technology that drastically reduces water and energy consumption compared to traditional dyeing methods, significantly lowering our environmental footprint. This commitment to sustainability is woven into our collections, with an increasing share of our products being made from more responsible materials like organic cotton and recycled fabrics. We believe in transparency and empowering our customers with information; a QR code on each product provides full traceability of its manufacturing journey. Furthermore, our 'We Care' program is a testament to our dedication to responsible practices, from eliminating single-use plastics in our packaging to collaborating with startups like FabBRICK® to create decorative elements from recycled materials for our stores. At Undiz, we are not just designing lingerie; we are engineering a more sustainable, transparent, and exciting future for fashion.