Marketing Services Specialist (Remote - US Based)

Job Summary

We are a SaaS company that supports arts organizations through a powerful application management platform and professional marketing services. Our in-house agency helps programs grow by connecting them with our robust network of artists through strategic, ROI-driven digital marketing campaigns. We believe in the power of the arts and are proud to support programs that shape the next generation of creative talent.

The Marketing Services Specialist plays a key role in developing and executing multi-channel marketing campaigns that help arts organizations meet their recruitment goals. This client-facing role combines strategy, creativity, and performance tracking to deliver measurable results. You’ll be responsible for driving ROI (Return on Investment) for our clients by crafting and optimizing campaigns that generate high-quality leads, increase visibility, and deliver real impact.

In addition to executing campaigns, you will be responsible for selling our marketing services products and offerings to new clients, as well as identifying opportunities to upsell and recommend additional services or enhancements that align with client goals. Your efforts will play a key role in driving revenue growth and expanding client engagement

Responsibilities

• Serve as the primary point of contact for a portfolio of marketing clients, managing day-to-day communication and project execution · Drive revenue growth by proactively selling and upselling marketing services, tactics, and products tailored to client goals
• Develop and implement tailored marketing strategies that align with client goals, with a focus on lead generation, brand awareness, and ROI
• Craft compelling campaign content across email, paid advertising, social media, and content marketing channels
• Track campaign performance, analyze data, and generate reports that clearly communicate ROI and optimization opportunities
• Continuously improve campaign effectiveness by testing, learning, and adjusting tactics based on insights and performance metrics
• Collaborate with internal teams (sales, operations) to align messaging and ensure seamless delivery of services
• Support broader B2B marketing initiatives, including advertising campaigns and seasonal promotional efforts
• Contribute to broader marketing initiatives including Recruitment Network Campaigns and seasonal promotional pushes
• Guide and empower clients to effectively leverage the Recruitment Network by optimizing their use of our SaaS platform and tapping into our extensive artist network for maximum reach and impact.
• Stay up to date on digital marketing trends, especially those relevant to arts education and recruitment

Requirements

• 2+ years of experience in digital marketing, preferably in a SaaS, agency, or education/arts setting
• Proven ability to plan and execute marketing strategies that drive measurable ROI
• Strong analytical skills and experience with data tools to assess performance and guide decision-making
• Excellent verbal and written communication skills, including persuasive copywriting and client-facing communication
• Ability to manage multiple clients and projects simultaneously while maintaining attention to detail
• Familiarity with tools such as Google Analytics, Meta Ads Manager, Constant Contact, LinkedIn Advertising, Google AdWords, YouTube Advertising, HubSpot, or similar platforms
• Passion for the arts and a deep appreciation for creative education

Preferred

• Experience working directly with arts organizations, schools, or higher education marketing teams
• Understanding of applicant recruitment funnels and seasonal campaign strategy
• Prior experience in account management or client services within a marketing agency
• Experience in video or OTT advertising
• Bachelor’s in Marketing, Communications, or Business
• Google Ads/Analytics Certifications
• Meta Blueprint Certification · Hubspot, Salesforce or other CRM certifications

Excited about this role but don’t meet every single requirement? Studies have shown that women and other marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Togetherwork we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

The Company offers a comprehensive employee benefits program, including:

• Medical, dental, and vision insurance options
• 100% Employer paid short/long term disability
• Basic Life
• 401(k) option with 100% company match
• Flexible paid personal/vacation time built on mutual trust and accountability
• 10 sick days annually
• 10 company paid holidays
• 6 weeks paid parental leave

Inclusion and Diversity: Togetherwork is an Equal Employment Opportunity Employer. We are a company where diverse backgrounds, experiences and viewpoints are valued. Togetherwork does not make hiring or employment decisions on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, disability, veteran status, age, ethnic or national origin, or any other basis protected by all local, state or federal laws.

Salary Range Disclosure

The base range represents the low and high end of the Togetherwork salary range for this position. Actual salaries will vary and may be above or below the range based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Togetherwork’s total compensation package for employees. Other rewards may include discretionary bonuses, long term incentives, a flexible paid vacation/personal time policy, 6 weeks paid parental leave and more.