Marketing Automation Specialist

• Develop, maintain, and optimize CRM drag-and-drop module libraries and evergreen components
• Maintain documentation related to marketing assets and components
• Write, extend, and debug code within the scope of team tools and services
• Ensure components align with the latest brand guidelines and best practices
• Collaborate with the CRM Engineering Team to standardize tags, metadata, and personalization strategies
• Train and support CRM marketers on platform capabilities and best practices
• Manage multiple projects simultaneously and prioritize tasks effectively
• Troubleshoot and resolve issues with marketing solution
• Participate in the team’s on-call rotation
• Execute special projects as assigned

• 4+ years of experience with enterprise-level marketing automation platforms (Braze, Salesforce Marketing Cloud, Adobe, etc.)
• 2+ years of hands-on experience producing automated, data-driven campaigns, including HTML/CSS email coding from planning to deployment
• Expert-level HTML/CSS knowledge, especially modular codebase design
• Experience with templating and personalization languages (Liquid, AMPScript, JavaScript)
• Understanding of responsive/adaptive email design and media queries
• Experience working with APIs and SQL
• Ability to create and maintain CRM marketing component libraries (drag-and-drop modules, evergreen components)
• Proficiency with Adobe Creative Suite, GitHub, VSCode, or Dreamweaver
• Knowledge of CAN-SPAM and other legal regulations
• Ability to multitask and meet deadlines in a fast-paced environment
• Upper-Intermediate or higher level of English

WOULD BE A PLUS

• Experience building highly personalized campaigns using advanced segmentation
• Understanding of DevOps processes, CI/CD, and infrastructure as code
• Experience in incident investigations and preparing COE/AAI reports
• Understanding of relational data architecture concepts

PERSONAL PROFILE

• Strong attention to detail
• Excellent organizational skills
• Problem-solving mindset

Sigma Software is a place where Nordic traditions meet the Ukrainian spirit to create superior software. We are a global player with over 2000 specialists in Ukraine and 36 offices in 17 countries. 

For more than 20 years, we have been creating the best tech solutions. During this time, we have successfully implemented 2100 projects for world-famous brands. 

We are looking for a proficient and passionate Marketing Technologist with expertise in CRM platforms, marketing automation, and email development to join our dynamic team. As a Marketing Technologist, you will be responsible for designing, developing, and implementing automated, data-driven marketing campaigns and reusable CRM components. 

You will join a team that is working on a customer-related platform for a client who has a leading marketplace specializing in pet products.