Tech stack at McGaw
Learn about the 14 tools and technologies that McGaw uses to build, market, and sell its products.
Application Utilities
These tools offer a range of services that bolster the functioning and usability of an application, such as API management, data caching, and user authentication.
Analytics
These analytics tools collect, report, and analyze data, including user engagement metrics, traffic sources, and conversion rates. They provide real-time insights to understand site performance, track user behavior, and enable data-driven decisions for website and app optimization.
Marketing and Sales Tools
These tools offer a suite of solutions aimed at enhancing marketing and sales processes. The category includes customer relationship management (CRM) software for managing interactions with clients, email marketing services for targeted campaigns, SEO tools for improving online visibility, and other platforms geared towards lead generation, analytics, and customer engagement.
United States
