Mammoth Brands

We're Mammoth Brands, the modern consumer packaged goods (CPG) company behind category-leading brands like Harry's, Flamingo, Lume, Mando, and Coterie. Our journey began in 2013 when we founded Harry's to create a better shaving experience for people like us. We didn't set out to pioneer the direct-to-consumer model; we simply wanted to build meaningful relationships with our customers by offering high-quality, fairly priced products they could be proud to use.

Today, we've evolved into a platform that builds and scales the next generation of consumer brands. Our mission is to 'Create Things People Like More'—a philosophy that guides everything from our product development to our company culture. We believe that founders know what works best for their brands, which is why we provide the infrastructure, expertise, and support they need to unlock their full potential while maintaining their unique vision. Whether it's through our incubation engine, Harry's Labs, or our acquisitions, we're dedicated to challenging the status quo and improving people's lives through better products and experiences.