Sr. Marketing Ops & Analytics Manager

Role Summary:

LogicGate is seeking a detail-oriented and innovative Senior Manager, Marketing Operations & Analytics who excels at transforming, optimizing, and scaling high-performing marketing and sales development efforts. You will champion data-driven decisions, operational excellence, and collaborative execution in a dynamic SaaS environment. Leveraging AI-driven solutions and emerging technologies, you will drive efficiency and continuous improvement, strengthen our go-to-market foundation, and ensure marketing programs convert into predictable pipeline generation.

This high-visibility, high-impact role sits at the intersection of strategy, systems, data, and execution. Your impact will be shaped by your ability to operationalize cutting-edge account-based experience (ABX) approaches—leveraging ABX platforms and advanced AI workflows—to accelerate pipeline and revenue growth. You will work hand in glove with the Marketing and Demand Generation teams to build the processes and technology stack that support company-wide priorities, focusing on scalable systems, segmentation and audience management, analytics and reporting, and innovative practices that fuel sustainable success.

Duties & Responsibilities:

• Shape and Drive an Innovative Marketing Operations Strategy: Collaborate deeply with Marketing and Sales leadership to define and execute a roadmap that leverages ABX principles and AI-powered capabilities, continually seeking new ways to innovate, automate, and improve processes for demand generation and pipeline growth.
• Advance Technology, Data, and AI Integration: Lead the thoughtful selection, integration, and optimization of marketing automation, CRM, ABX platforms, analytics, and prospect engagement tools. Champion adoption of agentic and co-pilot AI workflows to unlock greater efficiencies, lower acquisition costs, and foster smarter decision-making.
• Full-Funnel Analytics & Campaign Attribution: Develop and maintain reporting, dashboards, and KPI inspection cadences (including weekly/monthly pipeline meetings), utilizing AI-driven analytics to measure, predict, and improve funnel and campaign performance—especially ABX and demand gen programs. Deliver actionable recommendations that drive continuous optimization and innovation. Drive quarterly/annual planning inputs, pipeline modeling, and KPI frameworks.
• Elevate Lead Management with Intelligent Automation: Build and refine automated workflows for lead capture, scoring, nurturing, enrichment, and routing. Ensure ABX-qualified accounts and leads are prioritized efficiently, using AI solutions to enhance speed, accuracy, and conversion.
• Process Improvement: Identify bottlenecks in workflows and propose innovative, scalable solutions to drive continuous improvement and operational excellence.
• Champion Data Quality, Governance, and Scalable Systems: Design workflows and processes across marketing systems, proactively leveraging AI for data enrichment, cleansing, and predictive modeling to support both broad-based and targeted ABX outreach.
• Strengthen Cross-Functional and AI-Enabled Alignment: Partner with RevOps and Finance to align operations and technology with go-to-market and customer engagement strategies, incorporating intelligent automation and data-driven insights to maximize impact and scalability.
• Standardize, Document, and Scale Best Practices: Continuously evolve workflows and operational standards to ensure the marketing and demand generation teams scale with efficiency and agility as ABX and AI initiatives expand.

Qualifications:

• 5-7+ years’ experience in Marketing Operations or similar capacity at a fast-growing company (at a B2B SaaS company, preferably).
• B. A. or B.S. required, MBA or another advanced degree a plus.
• Deep knowledge and hands-on experience with email marketing – Marketo and/or Pardot certification highly preferred.
• Hands-on experience with marketing automation (e.g. Pardot, Marketo), CRM (e.g. Salesforce), prospect engagement (e.g. Outreach), ABX (e.g. 6Sense) platforms, and other AI-driven tools for campaign, analytics, and process optimization.
• Robust expertise in lead management, scoring, enrichment, and attribution modeling, increasingly utilizing automation and AI to drive both broad and account-based campaign success.
• A successful track record of managing multiple simultaneous projects, balancing competing priorities, and delivering projects on time.
• Excellent written communication and copywriting skills, with strong attention to detail.
• A natural project manager who takes initiative and is not afraid to ask clarifying questions.
• Superior interpersonal, team building and persuasion skills to collaborate and drive projects with global teams, and—in an ideal candidate—a sense of humor.
• Growth mindset with inherent curiosity and personal drive; ability to deal with ambiguity and operate independently.
• Natural inclination for analytical rigor—translating complex, multi-source data (including AI-powered insights) into clear, actionable strategies and continuous improvement or marketing, ABX, and demand generation outcomes.
• Possesses a passion for technology and process management.

The anticipated base salary range for the role is $120,000 - $150,000 per year + variable + equity + benefits. Actual salaries may vary and will be based on factors, such as the candidate's qualifications, skills, competencies, and proficiency for the role. Internal candidates who have current pay within or above the hiring range are still encouraged to apply if interested.

LogicGate’s Hybrid Workplace

Our hybrid workplace allows for flexibility aligned to role responsibilities and exceptional customer delivery. Location requirements for this role can be found above.

Total Rewards

We are proud to offer a variety of competitive, inclusive, and comprehensive total rewards that are designed to support the unique needs of our employees both inside and outside of the workplace.

In addition to offering competitive salary and variable compensation plans, equity options, and flexible health and wellness benefits, we are proud to offer generous PTO, Annual Company Holidays, Health Days, and Summer Fridays.

Employees' growth and development are supported throughout their career journey through informal and formal programs and activities, including access to LinkedIn Learning, regular People Leader training, and our internal Mentorship Program.

Our Culture

At LogicGate, our culture and employee experience are grounded in our core values of Be as One, Do the Right Thing, Embrace Curiosity, Own It, Empower Customers, and Raise the Bar, which guide how we show up - for each other, our customers, and all we interact with.

We believe that the strongest teams are made up of individuals who bring their different identities, experiences, and perspectives to the table. We are committed to fostering an inclusive work environment where all employees’ differences are celebrated and everyone is encouraged to bring their authentic selves to work.

We encourage everyone to join one of our Employee Resource Groups (AAPI @ LogicGate, Pride at LogicGate, and Women in LogicGate) to participate in and contribute to conversations that foster an inclusive culture.

LogicGate also believes strongly in giving back to the communities in which we live and work. To enable our teams to give back, we offer paid volunteer hours and company-wide charitable activities supporting a variety of organizations and causes.

We are proud to have been recognized as a top workplace by Built In, Crain’s Chicago Business, the Chicago Tribune, and more. Visit our website to learn about our latest recognition.

Learn more about our culture here.

Excited about LogicGate but not familiar with GRC?

• GRC stands for Governance, Risk, and Compliance
• GRC professionals help their companies manage uncertainty, act with integrity, and stay on the right side of the law.
• The GRC market is rapidly expanding with continuous growth opportunities. The current market size was valued at $50.5 billion in 2024 and is projected to reach $104.5 billion by 2031.