Farmer Focus

Farmer Focus is more than a name - it is a promise. Founded in 2013 by poultry farmers in Virginia's Shenandoah Valley who experienced a broken system, the company operates as a partner-owned collective of over 60 family farms raising chickens and turkeys. The company is the only 100% USDA Organic and Humane Certified chicken company in the United States with a mission to promote and protect generational family farming. Unlike traditional poultry contracts where integrators control the entire supply chain, the Farmer Focus business model empowers farmers by allowing them to own their flocks, eliminating competition for compensation, and providing fair pay - farmers reportedly earn 25-35% more working with Farmer Focus than competitors. The company pioneered a Farm ID traceability system in 2015, allowing customers to scan a code on each package and meet the specific farmer who raised their chicken. Headquartered in Harrisonburg, Virginia, Farmer Focus employs over 500 people across its processing facilities and has been recognized by the White House as a model for industry change, named a 'World Changing Idea' by Fast Company, and included in Bain & Company's Insurgent Brands list. The company lives by its CARES values: Community, Accountability, Respect, Excellence, and Stewardship.

At Farmer Focus, the culture is rooted in servant leadership and a genuine commitment to sustainable agriculture. The company believes the future of farming must be built around financial and environmental sustainability, practicing enhanced animal welfare, reducing waste through water and recycling initiatives, and developing climate resiliency through new technologies. Their goal is to become a net carbon sink. The company does not run production on Sundays, demonstrating their commitment to sustainable and humane practices. Whether working with farming partners or team members in their state-of-the-art facilities, Farmer Focus is dedicated to creating a workplace that values all people and offers opportunities to grow and thrive while making a positive impact on the future of food.