Director of Marketing

Role Description:

We are seeking a highly skilled and strategic Director of Marketing to join our team and lead all marketing activities within the organization. The ideal candidate will have a proven track record in developing and executing comprehensive marketing strategies, and ensuring consistent brand messaging across diverse marketing channels. As the Director of Marketing, you will play a pivotal role in shaping our brand identity, driving customer engagement, and fueling our company’s growth.

Responsibilities:

• Develop and implement innovative and results-driven product marketing strategies to enhance brand visibility, attract new engagements, and contribute to overall revenue expansion.
• Oversee all aspects of marketing operations, including digital marketing, content marketing, social media, email marketing, and public relations.
• Manage and optimize marketing budgets, ensuring maximum ROI on marketing investments.
• Build out and lead a high-performing marketing team, providing guidance, mentorship, and support to achieve team and company objectives.
• Collaborate with cross-functional teams to develop and execute long-term marketing campaigns that showcase product innovation, company milestones, and strategic advancements.
• Work with company stakeholders to evaluate and align marketing requests with strategic goals, focusing on efforts that drive measurable business value.
• Conduct market research and competitor analysis to identify trends, opportunities, and use insights to refine marketing strategies.
• Establish and monitor key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and initiatives, making data-driven decisions to optimize performance.
• Develop and implement processes to gather marketable company insights, client wins, contract milestones, and internal achievements to fuel marketing and brand storytelling.
• Identify and prioritize events for marketing activities and lead logistic coordination.
• Foster relationships with external partners, agencies, and vendors to enhance the company’s marketing capabilities and expand its reach.
• Ensure consistent brand messaging and visual identity across all marketing channels and touchpoints.
• Stay up-to-date with industry trends, emerging technologies, and best practices to drive innovation in marketing strategies and tactics.

Travel Expectations/Requirements: 10%

The listed responsibilities are not exhaustive and additional responsibilities may be assigned based on the evolving needs of the organization. We are seeking a dynamic individual who is able to adapt and take on new responsibilities as they arise.

Preferred Experience and Qualifications:

• Demonstrated excellence in a senior product marketing role, preferably within the tech industry.
• Experience leading a defense technology marketing team or passion to support the national security enterprise.
• Strong strategic thinking and analytical skills, with a data-driven approach to decision-making.
• Proven experience collaborating closely with product and marketing teams to develop and implement comprehensive technology-driven strategies to advance awareness, adoption, and growth.
• Exceptional leadership and team management abilities, with a track record of building and mentoring high-performing marketing teams.

• Demonstrated experience in developing and executing successful multi-channel marketing campaigns.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in marketing software and tools, as well as familiarity with analytics platforms.
• Ability to thrive in a fast-paced, dynamic, and fully remote work environment.
• Passion for technology and a deep understanding of digital marketing trends and best practices.

Full compensation packages are based on candidate experience. Compensation ranges are established using national benchmarking data and apply across all geographic locations within the United States.

Who We Are

Defense Unicorns delivers mission value by streamlining software delivery so our customers can focus on the most important challenges. We share a vision of freedom and security for the advancement of progress and innovation. Our commitment to this vision, and to our mission-driven customers, means a commitment to speed, user experience and optionality, without compromising security. Our team is composed of innovators, software engineers, and veterans with decades of experience delivering technology programs across the federal market.

What We Do

We create and deliver secure solutions for continuous software integration and delivery. Defense Unicorns consolidates the best practices for security pipelines, testing, and deployment automation in order to meet the high security requirements valued by mission owners. Our solutions are agnostic by design and we believe that growing a robust ecosystem of secure, cloud-native software solutions can help enterprise customers inside and outside the federal market buy and integrate software more easily.

Who We Serve

Defense Unicorns’ customers are mission-focused leaders across public and private enterprises. We proudly support defense and civil agencies across the U.S. government and we work closely with the creators of leading-edge software solutions to deliver value to the mission-owner by improving the security and consumability of commercial software products.

What We Work On

• Kubernetes
• Cloud Environments (AWS/GCP and Azure)
• Infrastructure-as-code (like Terraform/Pulumi)
• Continuous Delivery and automation tooling
• GitOps
• Containers
• CNCF projects and open source products and packages
• Helm/Kustomize-Value Stream Mapping
• Building and improving security delivery
• Building Kubernetes and cloud native applications

Benefits Our Unicorns Enjoy

Health:

• Medical/Dental/Vision
• Premiums are 100% Company Paid
• Health Reimbursement Account
• Life Insurance
• Disability Insurance

Financial:

• 401k Retirement Plan
• Company Stock Options
• Home Office Budget

Leave:

• Unlimited paid time off, with a mandatory 10 days off on top of 11 federal government holidays, week of Thanksgiving, last two weeks of December (including New Year’s Day)
• Paid Parental Leave

Learning:

• Reimbursement for approved trainings/subscriptions
• Conferences (travel, lodging, and fees)

Don’t have all the preferred experience or qualifications? Studies show that underrepresented groups like women and people of color are less likely to apply to jobs if they don't meet every requirement listed.

At Defense Unicorns, we're committed to diversity. If you're enthusiastic about the role but don't match every criteria, we encourage you to apply. You could be the perfect fit for this or another role! Defense Unicorns is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity or expression, age, national origin, veteran status, genetic information, union status and/or beliefs, or any other characteristic protected by federal, state, or local law.

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