Vice-President Industry Practice & Client Insights Lead

Vice-President Industry Practice & Client Insights Lead

Let’s be unstoppable together!

Circana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together.

Learn more at www.circana.com.

What will you be doing?

The Vice-President Industry Practice & Client Insights Lead is a high-profile role within our AlBev and Tobacco vertical leading the growth and expansion of our Tobacco portfolio. In this position, you will create impactful insights for companies known for their innovative products and strong business performance. You will escort the client through the processes necessary to help ensure their continued success.

As a Vice-President Industry Practice & Client Insights Lead, you will lead a high-performance cross-functional team in developing and using Circana’s tools to identify and address a broad spectrum of key marketing issues including new product launches, line extensions, trade spending, pricing, and retail execution.

The Vice-President Industry Practice & Client Insights Lead serves as a passionate advocate for the client in advancing solutions that will best build the client’s long-term business. While exceeding revenue targets is important, success is equally measured by the ability to create indispensable, long-term, solution-focused consultative partnerships.

Job Responsibilities:

As a Vice-President Industry Practice & Client Insights Lead, you will leverage data and strong analytic capabilities to uncover impactful insights and inform business strategies and actions that drive client performance. You will escort the client through processes necessary to ensure their continued success. You will also promote, develop and deliver in partnership with HQ subject experts analytics-based syndicated and custom business solutions. While foundational systems are established, you will make calls as to when and how to customize solutions to fit unique client business issues and will also be charged with recommending long term changes to methodology and approach.

At your disposal will be Circana’s unparalleled Liquid Data platform and complete access to a constantly expanding ecosystem of data, the world’s largest set of data related to household level consumer behavior. Data includes proprietary access to POS, FSP, Rentrak, Household Panel, Experian, Kantar Retail, and comScore among other data assets. As an Industry Practice Lead & Client Insights, Principal you will be a leader in developing and using CIRCANA’s tools to identify and address a broad spectrum of key marketing issues including new product launches, line extensions, trade spending, pricing, and retail execution.

While activities will vary, the Vice-President Industry Practice & Client Insights Lead can expect to spend his/her time on industry thought leadership, business solutions definition, business development, project management, cross-functional team leadership, problem-solving, and innovation. As we gain client adoption of our business solutions, the Vice-President Industry Practice & Client Insights Lead will work fluidly at all levels up to the practice leadership and spend more time acting as a liaison and customer advocate with the CIRCANA Product Management, Data Operations, Strategic Analytics, Consumer & Shopper, Media Solutions, In-store Solutions and Technology teams.

Requirements:

• 15 + years of progressive business experience with a strong understanding of manufacturer/retailer issues having worked in one or more of the environments below:
  • Retailer (any channel)
  • Consumer Packaged Goods
  • Brokerage
  • Experience working in highly regulated industries/categories is a plus
• Ability to develop and execute client relationship strategies and architect business proposals leveraging a cross functional team of service line experts by integrating CIRCANA's services and solutions and aligning them with retailer-specific business needs.
• Demonstrated ability driving C-level engagements across the broad spectrum of CPG core issues (i.e. brand development, category management, marketing, etc.)
• Proven experience maintaining manufacturer's and retailer's perspective in mind at all times; able to think through multiple divergent paths and understand the implications on the client and CIRCANA Group
• A track record of creating and leveraging innovative solutions
• General management and P&L responsibility with a track record of exponential revenue and profit growth through the achievement of short- and long-term objectives
• Proven experience and success driving revenue growth through innovation
• Impactful executive presence
• Ability to translate vision articulated by stakeholders into solutions
• Leadership - able to demonstrate leadership of direct reports or complex project teams
• People/Team Development – demonstrated ability to coach and counsel direct reports and cross-functional team in insights development and sales execution
• Business Insights - able to quickly assess complex client issues and identify root causality versus symptoms
• Impact - able to convey technical content and data analytics to all audiences in compelling ways
• Undergraduate degree required; Advanced degree preferred

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions.
• Seek Clarity: Embracing complexity to create clarity and inspire action.
• Own the Outcome: Being accountable for decisions and taking ownership of our choices.
• Center on the Client: Relentlessly adding value for our customers.
• Be a Challenger: Never complacent, always striving for continuous improvement.
• Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity.
• Commit to each other: Contributing to making Circana a great place to work for everyone.

Location

This position can be remote and may require 15% to 20% travel.

The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $165,000 to $260,000.

This opportunity has a bonus potential of 15%.

We offer a comprehensive package of benefits including [paid time off, medical/dental/vision insurance and 401(k)] to eligible employees.

You can apply for this role through Careers website link and/or Intranet site for internal candidates.