Associate Director/Director of User Operations

About the Opportunity:

Responsibilities

• Lead end-to-end user lifecycle (onboarding, activation, retention, reactivation)

• Drive user data tracking, segmentation, and lifecycle insights

• Design and execute retention initiatives, including campaigns, incentives, and rewards

• Partner with Marketing to deliver lifecycle and engagement campaigns

• Collaborate with Product and Engineering to improve onboarding and user journeys

• Optimize user flows and operational processes for efficiency

• Define and improve key lifecycle metrics (activation, retention, reactivation, conversion)

Requirements

• 8+ years of experience in user operations, growth, or lifecycle roles (fintech / crypto preferred)

• Strong understanding of user lifecycle (retention, activation, engagement)

• Experience with user segmentation, CRM, or lifecycle campaigns

• Data-driven mindset; comfortable working with user analytics tools (e.g. Amplitude, Mixpanel, GA)

• Organized, execution-focused, able to manage multiple workflows

• Strong communication and stakeholder management

Nice to haves

Experience in trading platforms or digital assets

Familiar with user segmentation or lifecycle campaigns

Exposure to support tools, analytics tools, or CRM systems

Multi-lingual

Perks & Benefits

• Competitive total compensation package
• Various team building programs and company events
• And many more! Apply and let us tell you more!