Digital Marketing Specialist

This is a remote position.

Role Name: Digital Marketing Specialist

Schedule:

• 20 hours per week, Monday to Friday 10am to 2pm AEST
  

Client Timezone: Australian Eastern Time

Client Overview

Join a thriving performing arts education organization that’s making a difference in young people’s lives through creative expression and performance training. This established business combines professional arts education with talent development, offering exciting opportunities for students to explore their creative potential. With a dual focus on youth education and professional talent representation, this organization stands at the intersection of arts education and entertainment industry development.

Key Responsibilities:

• Develop and execute digital marketing strategies across search, display, and social channels

• Manage Google Ads campaigns with a focus on ROI and cost-efficiency

• Execute on-page and off-page SEO techniques to improve organic traffic

• Create and schedule content for social media platforms to increase engagement and brand awareness

• Monitor and analyze performance data using tools like Google Analytics and provide insights and optimizations

• Collaborate with internal stakeholders to ensure campaigns align with client goals

Required Skills & Qualifications:

• 2+ years of hands-on experience in digital marketing

• Proficient in Google Ads, Google Analytics, and keyword tools (e.g., SEMrush, Ahrefs)

• Strong understanding of SEO best practices

• Experience managing social media campaigns (Facebook, LinkedIn, Instagram, etc.)

• Data-driven and analytical mindset

• Excellent written and verbal English communication skills

Nice to Have:

• Experience with email marketing platforms (e.g., Mailchimp, ActiveCampaign)

• Knowledge of basic HTML for SEO purposes

• Google Ads certification is a plus

• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job