The Director of Product Marketing - Undergrad at Blueprint will lead product marketing for one of their core verticals, MCAT, and manage the P&L for the vertical. This role has significant revenue generating responsibility and will be accountable for developing and achieving revenue targets while maintaining or improving established budget thresholds.
Requirements
- Bachelor's degree (required); MBA is a plus
- 6+ years relevant work experience as a marketing manager at a B2C/D2C company, ideally in education, medical or healthcare related fields
- Strategic thinker who can develop a quarterly brand plan or product launch marketing plan with little oversight from a VP of Marketing
- Ability to lead the discussion of the monthly marketing analytics data and synthesize the data into key insights and action items with little help from others
- Shown experience developing and executing innovative multi-channel marketing campaigns or product launch– across several marketing channels such as email marketing, content marketing, social, influencers, advertising– that achieve KPI goals
Benefits
- Competitive salary at a growing company
- Remote-first work environment allowing for flexibility
- Unlimited PTO
- Comprehensive health benefits
- 401(k) match
- Additional Wellness Days to support a balanced schedule
- Monthly remote-work and annual home office equipment stipends
- Flexible Spending Account
- Parental leave benefits
- Continual learning and mentoring opportunities
- Free access to test prep programs for team members, and family discounts
