Bigpay - User Growth Lead - Latam

We are looking for a highly entrepreneurial and data-driven User Growth Lead to drive customer acquisition, engagement, and ecosystem expansion for Binance’s BigPay platform in the LatAM market.

Requirements

• 5+ years of experience in user growth, growth marketing, product growth, or platform growth roles.
• Strong understanding of user growth concepts, lifecycle management, and acquisition channels.
• Experience in fintech, digital banking, crypto payments, crypto cards, or related financial ecosystems.
• Proven experience launching and scaling growth campaigns with measurable business outcomes.
• Strong analytical mindset with experience using data to drive decision-making.
• Ability to work cross-functionally across Product, Marketing, Operations, and Business teams.
• Entrepreneurial mindset with the ability to explore non-traditional growth opportunities and new customer segments.
• Experience in LatAM markets is highly preferred.
• Excellent project management and execution capabilities.
• Experience in platform ecosystem growth or e-commerce growth strategies.
• Familiarity with referral systems, partnership-led growth, and community-driven acquisition.
• Experience working in high-growth startups or fintech environments.
• Knowledge of crypto/web3 user behavior and payment ecosystems is a plus.

Benefits

• Competitive salary
• Company benefits