Regional Marketing Manager I/II - Chronic Migraine/Spasticity & Movement Disorde

The Regional Marketing Manager is a key member of the Marketing Team, responsible for supporting thought leader injector training and development, engaging with External Experts, and driving Peer-to-Peer education.

Requirements

• Develop region customer engagement plan that supports best-in-class injector training and education and ensuring optimal patient experience with clinical outcomes.
• Manage and support Speaker Bureau within assigned area.
• Engage with regional/local EEs, emerging leaders, and state/local society leadership within assigned region to gather insights for key business questions that support marketing strategy, resource optimization, and tactic development to drive brand performance
• Identify and recruit faculty and attendees for national program launches and speaker training
• Consult with HCPs on peer-to-peer content development
• Provide training on HCP led educational and injector training content updates
• Uncover region speaker programming opportunities based on local market dynamics
• Provide guidance on speaker selection and content to align speaker to audience
• Collaborate with portfolio Marketing Teams on Neuroscience External Expert Engagements
• Lead and/or co-lead congress planning and EE engagements within assigned region
• Identify key EEs for conference product theaters and other injector training opportunities at meetings and events
• Coordinate execution of all conference elements across appropriate internal stakeholders and agency support
• Market Insights Analysis
• Marketing lead for field competitive insights for the assigned region to help inform strategy and brand planning execution
• Understand objectives and key business insights for advisory meetings, identify and recruit appropriate HCP targets for participation, attend and/or assist in ad board facilitation
• Responsible for understanding a specific geographical region’s market drivers, competitive landscape, and provider dynamics

Benefits

• Paid time off (vacation, holidays, sick)
• Medical/dental/vision insurance
• 401(k)